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  Research Excellence & Effectiveness Awards

MRS/BIG Award for Business-to-Business Research

This Award is designed to recognise outstanding research specifically in the business-to-business arena.
The judges will be looking for full papers – not synopses – and these should clearly demonstrate both the innovative nature of the work and the demonstrable outcomes.

Papers describing both stand-alone B2B and B2B within B2C projects are equally eligible, but the latter will be judged on the B2B element alone.

The paper which best demonstrates research quality and vision (methodological or interpretative) and its effectiveness/application in the business-to business sector will win the award.

Papers presented at Research 2008, BIG Conference 2008, BIG Forum or published in the IJMR (International Journal of Market Research) are automatically considered for the Award.   Authors of these papers do not need to make a separate submission.

Papers may also be submitted specifically for this award. New/unpublished work will be considered.
Note: this Award is judged separately and all applications will be forwarded to the BIG Panel who will contact shortlisted candidates direct.

How to apply

A valid entry pack will comprise 14 copies of the submission document plus 2 copies of the Entry Form. Entry packs should be marked 'AWARDS' and sent registered post or courier to Sue Trenhaile, MRS, 15 Northburgh Street, London EC1V 0JR by 5pm on Monday 30 June 2008.

Submission format

Basis of the submission: A written paper plus 200 word Summary.

Your Summary is an important part of your applications and should state how your entry meets the criteria for the award.  It should be bound in after the title page of your document. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • and say why you believe your entry should win this award

 Entry fee: none

  • Your submission must be presented as one complete bound-in document.
  • Sheets of A4, single sided, must be used.
  • The document must include a title page a brief Summary and the paper.
  • The title page should state the title/project description and the names/organisations as you would wish them to appear in any publicity - should you be shortlisted or win the award. This should also be stated on your Entry Form.
  • The Summary (max 200 words) must be bound in after the title page.
  • Papers may be of any length but should be in the format of a written paper.
  • Charts/illustrations should ideally be included within the body of the paper – appendices should be kept to a minimum.   
  • Your submission will be judged on the merits of the paper alone – no additional material will be considered.
  • Entry forms should be sent in with – but not bound into - the submission document.

Rules of entry

  • Entries are welcomed from individuals or teams, but you must nominate a primary contact on your Entry Form.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • The judges’ decisions are final and the Panel will not enter into correspondence about them.
  • All submission materials will remain confidential to the Judging Panels and MRS.
  • Where client confidentiality may inhibit the later sharing of outcomes this should be noted on the entry form. This will not necessarily prejudice your entry but we must be aware of this at the time of application.
  • We may subsequently wish to publish case studies based on the materials provided but specific permission to publish will always be sought from the entrants.

There is No entry fee for this award, as eligible papers are culled from a variety of sources.

One ticket to the Research Awards Dinner in December will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.


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