New Frontiers

This year’s IJMR Research Methods Forum reflects the increasingly challenging and dynamic world of information collection and interpretation facing all stakeholders in research today – whether in the commercial, social or public sectors; practitioners, academics or clients. Is research itself reaching a ‘tipping point’ in its own development?

With the sector facing unprecedented challenges to established methodologies arising from forces such as ‘big data’, new technologies and changes in legislation and consumer behaviour, the Forum will address some of the strategic and methodological questions that need to be asked.

Keynote speakers:
Associate Professor Rachel Kennedy, The Ehrenberg-Bass Institute at the University of South Australia
Annie Pettit, Vice President, Conversition Strategies, Canada

Speakers from:
Demographic Decisions, EMI Music, GfK NOP, Google, ICM, TNS BMRB, University of Durham

Venue

Institution of Civil Engineers
One Great George Street,City of London,SW1P 3AA

More details of the venue can be found at their website. Visit it here.


Additional Information

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