How can I find information, news or statistics on the research industry?

The Media Information section of the site has a series of questions and answers of interest to the media, including information on the UK and worldwide market research industry.

MRS's monthly magazine Research and its companion website, www.research-live.com, carry news and features on the industry and trends.

In the UK

MRS undertakes an annual survey of the UK market research industry; the latest survey has revealed that total industry revenue increased by 2.3 per cent during 2007, to an estimated total value of £1.8bn

A league table was published in Research in November.

2006 (PDF 165KB)

The British Market Research Association (BMRA), which has now ceased trading, previously compiled the annual turnover summary and league table. Its figures for the years 2003-2005 are available below:

2005 (PDF 80KB)
2004 (PDF 111KB)
2003 (PDF 44KB)

The Global picture

ESOMAR (www.esomar.org) conducts a Worldwide Prices Study, looking at the cost of market research across the world. It also publishes an annual Global Market Research report..

Marketing News (The American Marketing Association, www.marketingpower.com) publishes:

Honomichl Top 50 - report on the US marketing research industry
Honomichl Global Top 25 which gives information on the global research industry
Marketing Fact Book which includes figures for the top worldwide markets by market research expenditure

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