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BIG is an independent group affiliated to MRS. It exists to provide a focal point for business-to-business (b2b) researchers to meet, exchange ideas and network.
The membership fee for 2011 is £48. Further information and the membership application form are available from their website at www.b2bresearch.org.
BIG publish an online Guide to b2b research suppliers, which can be searched via their website at www.b2bresearch.org (select 'BIG Guide').
BIG Events
BIG Conference 2012
Simply better: No silver bullets, only B2B insights – 25-27 April 2012
Venue: The Belfry, Wishaw, Sutton Coldfield B76 9PR
Call for contributions by 4 November 2011
Previous Events
2011: Revolution or Evolution?
2010: Back to Black? Prospects for B2B Research
2009: B2B Research – New Dimensions
2008: B2B Marketing – the Issues and the Practice
2007: Challenging the Status Quo
2006: Business Research Means Business
2005: The New B2B: A Widening Horizon
2004: B2B Research: Your Future – Extending the B2B Skills Set
For general information about BIG Conference, or for copies of past Conference Papers, please contact Pene Healey via info@bigconference.org
MRS/BIG Business Research Award
The MRS/BIG Business Research Award recognises outstanding research specifically in the area of B2B. It is designed to raise the profile of business researchers and the work that is conducted amongst this difficult to reach audience. Further information.
For further information about BIG please visit www.b2bresearch.org.
Chair of BIG: Trevor Wilkinson
Email: chairman@b2bresearch.org
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