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Monday 6 September

BRANDHELD: THE FUTURE OF MOBILE

Working in the London media bubble, it is easy to become convinced by the reality of the new age of mobile devices, network capabilities, mobile media, content and services. But is the promise of a mobile handset changing our relationship with the world around us a prospect everyone is thrilled by?

Brandheld 2010 is one of the largest independent studies of UK mobile phone usage and contains vital insights and recommendations about the future of mobile internet access. The final report was published in March 2010 following an exhaustive six month programme of research, comprising ethnographic video diaries, handset placements, in-store interviews, accompanied shops, discussion groups and a quantitative survey of over 2,000 UK adults weighted to a nationally representative sample (both demographically and attitudinally)

R-Net presents a rare opportunity to hear Essential Research Partner Alex Charlton give a compact presentation of the findings of this, their third fully independent, self-funded research project, and Kat Slater (who ran the qualitative side of the research as a Research Executive) talk about experimenting with new methods and the experience of co-ordinating fieldwork on such a grand scale.

Date: Monday 6 September 2010
Venue: MRS, 15 Northburgh St, London EC1
Time: 6.00pm to 7.30pm – followed by drinks and networking

This event is now fully booked
If you would like to be added to the waiting list please email networking@mrs.org.uk. We will only contact you if a place becomes available.

Diary Dates

Winter Social - 11 November 2010
Learning Event - 31 January 2011

Speakers and Sponsors wanted!

As well as providing social and learning opportunities for developing researchers, R-Net is a great chance for the wider research community to communicate with its young professionals. If you would like to speak, or nominate someone to speak, at an R-Net event, or propose a theme for a meeting, please contact the steering group on rnet@mrs.org.uk with your suggestions. We are also always looking for potential sponsors to support the network.

Previous events

July

Balcony Scene: The 2010 Summer Social – 29 July 2010
Young researchers gathered for a chance to network in the sunshine at R-Net’s annual Summer Social, generously sponsored by Illuminas, on the balcony of The Cut Bar at The Young Vic. We socialised, talked research and maybe even quoted a little Shakespeare.

May

Word of Mouth - Monday 17 May 2010
Perfect people, having perfect conversations, making perfect recommendations. If only it were that simple! Now regarded not only as a motivation to try a brand but also as a measure of advertising impact, word of mouth has become an advertising discipline in its own right – with the objective being to create conversations around brands. But how do you identify those most likely to talk about your brands and to influence others?

Crowd DNA’s work on word of mouth for Guardian News & Media was shortlisted in the New Consumer Insights category at the Research Awards 2009. In this session, Crowd DNA Managing Director Andy Crysell presented their findings in a case study the judges praised for its innovation and multidisciplinary approach.    

March

Research DRAGONS' DEN - Wednesday 24 March 2010
As the climax to Research 2010: The Annual Conference, up-and-coming and established researchers were given five minutes to pitch their ideas for a new company that would respond to a specific issue in the industry or use a research tool to maximize value. Only the most innovative and original approaches to research would secure the approval and investment of the shrewd would-be investors – John Kearon, BrainJuicer • Andy Dexter, Truth Marketing Strategies • Karl Chapman, Adviser Plus • Janja Božic Marolt, Mediana • Oliver Rothchild, AB Entertainment.
This session would normally be open only to paying delegates at Research 2010 but this year R-Net supporters were invited to join the audience for free and to stay on to network and mingle with some of the industry's key players at the exclusive closing drinks reception. This event replaced the traditional R-Net Spring Social.

The truth is out there! How external validity can lead to better marketing decisions - Wednesday 27 January 2010
In an exclusive presentation of their award winning IJMR paper, Greg Rogers of Procter & Gamble and Dr Didier Soopramanien from the Lancaster University Management School outlined a case study which shows how developing these experiments so that they better represent real market conditions can facilitate improved decision making.    Hosted jointly by The International Journal of Market Research and R-Net and chaired by Peter Mouncey, editor-in-chief of the IJMR.

Time and Motion: The Winter Social 2009 - Wednesday 11 November 2009
Venue: Motion, Hungerford House, Victoria Embankment, London, WC2N 6PA
We’re back with the earliest Christmas party of the year, our annual Winter Social. R-Net’s last event of 2009 promises the chance to meet and mingle with other young and new researchers under the mistletoe and complimentary drinks from the bar, generously sponsored by Research Now.

999 Research Emergency! 9 September 2009
In its first active workshop of this type, R-Net seeks solutions to the common problems that young researchers encounter – time pressures, deadline management, recovering from mistakes.Chaired by Georgina Clarke, Head of Quantitative Research, NMG Financial Services Consulting.

R-Net Thameside Summer Sizzler -29 July 2009
Sponsored by The Thinking Shed with a barbeque provided by our media partner Research.

Could the recession be the best thing to happen to your career? 26 May 2009
Danny Wain and a panel of experts debated the impact of the recession on the aspirations and expectations of Generation Y. Is this a great time for creative, entrepreneurial people to find creative, entrepreneurial berths elsewhere?   Event report

R-Net’s annual Spring Social - 23 March 2009
Sponsored by e-Rewards. 

Capturing How a Catchphrase Caught on - 28 January 2009
Fiona Blades showcased her award winning conference paper to explain how a real-time research approach was used to capture the way people picked up the highly successful Lynx Bom Chicka Wah Wah campaign.

R-Net Winter Warm Up - 12 November
Sponsored by Illuminas
Venue: The Lounge at Shish, 313-319 Old Street, London EC1V 9LE

R-Net Summer Social - 24 July
Sponsored by
Venue: The Champagne bar at The International, 116 St. Martin's Lane, London.
The Summer Social provided the chance to meet and mingle with other young and new researchers at R-Net’s traditional July gathering.

Working in Partnership with Clients (May 2008)
Presentation by Kathryn Boxall, Divisional Director at Nunwood
Further information

R-Net Spring Social (March 2008)
Photos from the night are available on Facebook.

Spaces: The Final Frontier (January 2008)
Stuart Knapman delivered an updated version of his Research 2007 paper, proposing five golden rules for companies entering social networking environments and considers the meanings for brands, business and you.
Further information

Autumn Social Evening (November 2007)

Presenting Insight (September 2006)
Speaker: Ken Parker, Managing Director, Discovery Research
Further details and presentation

R-Net Summer Social (July 2006)
Thanks to all who came to R-Net's Summer Social in July. We had a really strong turnout with lots of people swapping ideas and experiences from across the industry - those working in agency and client teams both large and small, plus some people studying full time or running their own consultancies. Some people came with colleagues and others turned up alone but quickly got chatting to lots of new people. Our warm thanks to PSD for sponsoring the drinks and food, and to our special industry guest, Crispin Beale from Royal Mail Group and MRS Council.

An introduction to mystery shopping (May 2006)
Further details

'Spring in your Step' Social (April 2006)

"Fireside chat" with Sir Robert Worcester (February 2006)
Further details

Beat the Winter Blues Social (January 2006)
Report

Fielding Questions: How to get the best out of fieldwork and what it's like to work on this aspect of research (November 2005)
Further details

Halloween Social (October 2005)
Report

Anniversary event: The honeymoon is over (September 2005)
Ever wondered how to network your way around the research industry? Stephen Bairfelt, Principal Partner of Purple Research, spoke about the do's and don'ts of networking. Report.

R-Net North: Why are we not working together yet and how can we get the ball rolling? (September 2005)

Agenda for the Next Generation: What do young researchers really want? (August 2005)
Debate with Luke Perry (presenting his MRS Conference paper nominated for two Awards, including Best Contribution to Conference), Sarah Gale (Talent Magnet 2004) and other Talent Magnet finalists.
Reports

Peak Summer Social (August 2005)

R-Net North at MRS Field Conference - Bridging the gap: understanding research roles (July 2005, Birmingham)
Further details

Ethnic Research (June 2005, London)
Further details.

R-Net North: Speed Networking Social Event (June 2005, Leeds)

R-Net Spring Social (April 2005)

Online Research (March 2005)
Joe Twyman (YouGov) and Georges Berzgal (MarketTools) discussed online research. Report and presentations.

R-Net North (February 2005)
R-Net opened up its successful formula of educational, networking and social activities to young and new researchers based in northern England. Report of the event.

Banish the Winter Bluus with R-Net (January 2005)
January can be a slow, grey month, so to liven it up R-Net oganised another (successful) social. Social report.

Corporate Social Responsibility and the financial community - friends or foes? (November 2004) Nigel Middlemiss (Echo Research Group). Further information.

R-Net Social (November 2004)
R-Net held another social event in central London in early November.

Same Business, Different Issues (September 2004)
A special event to celebrate our 1st Anniversary. Talking about the challenges of their pivotal roles in today's market research industry were Mike Everett (MD, MORI) and Jeremy Garlick (Head of Consumer Insight, Sainsbury's). Full report.

R-Net: for researchers on the way to the bar (August 2004)
R-Net is all about getting together with like-minded young researchers, and to this end held a lively social in a central London bar in August 2004. Report.

How to run a successful operation (May 2004)
A new style event with low-cost/high impact training and an environment to speak with your peers throughout the industry, plus an opportuntiy to socialise with a top drawer band. Further information.

Creative Idea Generation Techniques (April 2004): Creativity, a buzzword for today's researchers. What does it mean, how can you become creative, why bother? Further information.

RESEARCH 2004, MRS Conference (March 2004): A debate - 'This House proposes that in 3 years time, market research will continue to be my dream job'. An introduction, hosted by MRS R-Net members, into the way young researchers think about their work and careers: their hopes, dreams and aspirations; their expectations and concerns. Report of the debate.

Mid Winter Celebration: report (February 2004).

R-Net launch: report and photographs (September 2003).

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