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Home Certificate Certificate in Interviewing Skills
Advanced Certificate Diploma Masters PDS

Syllabus

The focus of the MRS Advanced Certificate is on the development of understanding of both key principles and ‘real world’ research practice, and on the application of this understanding to research problems.

The learning outcomes for the qualification cover the 8 elements outlined below:

1. Introduction to Market & Social Research
2. Designing a research project
3. Selecting an appropriate sample
4. Planning and conducting qualitative research
5. Planning and conducting quantitative research
6. Designing instruments for gathering data
7. Analysing data
8. Reporting research findings

"Before studying for the MRS Advanced Certificate I had a good understanding of how we conduct market research. I now have a much better understanding of why we conduct research in the way that we do and why this varies across projects.” Claire Edwards, Research Executive, TNS

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