http://www.mrs.org.uk/ The latest news, information and events from MRS, the world's largest association representing providers and users of market, social, and opinion research, and business intelligence. en-gb Copyright 2009, MRS 2009-11-11 itinfo@mrs.org.uk http://www.mrs.org.uk/images/logorss.gif http://www.mrs.org.uk/ http://www.mrs.org.uk/networking/cgg/cgg.htm The Government is considering abolishing the edited electoral roll. The current framework governing access to and the supply of electoral registers has now been in operation for seven years. The Government wishes to consult on the impacts, both positive and negative, that could stem from accepting Recommendation 19 of the Data Sharing Review, to remove the provision allowing the sale of the edited electoral register, and consider whether other options exist. 2010-03-11T010:21:00Z http://www.mrs.org.uk/networking/rnet/activities.htm#Mouth Perfect people, having perfect conversations, making perfect recommendations. If only it were that simple! Now regarded not only as a motivation to try a brand but also as a measure of advertising impact, word of mouth has become an advertising discipline in its own right - with the objective being to create conversations around brands. But how do you identify those most likely to talk about your brands and to influence others? 2010-03-09T011:47:00Z http://www.research-live.com/events/one-day-conferences/programme-retail-research-5-may-2010/4002087.article Leading UK retailers and manufacturers are employing a combination of innovative and traditional market research techniques to get closer to their customers and sell to them more effectively. Hear how eye-tracking technology, neuromarketing, virtual reality, RFID, video surveillance and social communities can help you uncover customer insights and drive revenue-enhancing retail strategies. 2010-02-22T011:35:00Z http://www.mrs.org.uk/training/2010/essential-eqr.htm Develop a full understanding of all aspects of the qualitative research process from briefing and research design, through fieldwork and analysis, to the presentation of the findings. For those with limited practical experience of qualitative research. Price - Members £615 + VAT and non-members £855 + VAT. 2010-02-17T010:47:00Z http://www.mrs.org.uk/networking/field/events.htm The half day morning programme will focus on working with children and vulnerable adults. It will cover in detail the Independent Safeguarding Authority vetting and barring scheme, the use of criminal record checks and other safe recruitment practices. The briefing will end with lunch and an opportunity to discuss relevant issues with the workshop leader and other participants. 2010-02-15T015:00:00Z http://www.mrs.org.uk/standards/freeprize.htm These Guidelines interpret the revised MRS Code of Conduct (binding from April 2010) and provide additional best practice guidance. Unless otherwise stated, Guidelines are not binding. Their aim is to promote professionalism in the conduct of research. 2010-02-15T013:52:00Z http://www.mrs.org.uk/networking/rnet/activities.htm As the climax to Research 2010: The Annual Conference, up-and-coming and established researchers will be given five minutes to pitch their ideas for a new company that responds to a specific issue in the industry or uses a research tool to maximize value. 2010-02-08T015:12:00Z http://www.mrs.org.uk/media/2010/4feb10.htm HardTalk host joins heavyweight line up to chair controversial debate on 23 March. 2010-02-04T014:31:00Z http://www.mrs.org.uk/training/2010/intro-bs.htm Understanding the methods of statistics and sampling, using them to inform and refine approaches to research. For those requiring a basic skills or a refresher course. Price - Members £195 + VAT and non-members £295 + VAT 2010-02-02T014:53:00Z http://www.mrs.org.uk/training/2010/bus-healthsafety.htm What to look for when organising Health and Safety in a market research company. This 2-part webinar from the new MRS Business Skills Training programme will benefit anyone working in market research – including field workers, telephone interviewers and qualitative researchers. 2010-01-26T016:45:00Z http://www.mrs.org.uk/networking/scotland/downloads/Research_Industry_Burns_Supper_2010_flyer.pdf Bookings open for this annual social event organised jointly by MRS and the SRA in Scotland. 2010-01-26T016:31:00Z http://www.mrs.org.uk/media/2010/14jan10.htm The new MRS Code of Conduct will be issued in January 2010 and will become legally binding in April 2010. 2010-01-18T014:42:00Z http://www.mrs.org.uk/awards/2009/mrs_finalists.htm The rapid evolution of media and proliferation of media channels presents huge opportunities for research, and it is good to see these being used to full advantage. The marketing sector faces perhaps its toughest challenges in recent history, but the strength and calibre of entries to the Research Awards 2009 – and impressive list of agency-client partnerships delivering strong, bottom-line results – proves that research can and is making a real difference to strategic business decisions. 2010-01-18T014:45:00Z http://www.mrs.org.uk/networking/cgg/multi_channel_prog.htm Targeting for multi-channel marketing - geodemographics can only get so personal – the application of consumer preferences and personalisation. 2010-01-18T014:44:00Z http://www.mrs.org.uk/awards/2009/dinner/index.htm Booking now open. 2009-11-11T014:15:00Z http://www.mrs.org.uk/networking/north/events.htm Spinning off from the recent 5th Annual Online Research Conference this Manchester ‘taster’ session will feature a fast-paced selection of hot topic presentations taken directly from the main programme. This is a unique opportunity to get up-to-date with the latest issues, network and socialise. 2009-10-07T011:30:00Z http://www.mrs.org.uk/networking/cgg/multi_channel.htm The Census and Geodemographics group wil be holding a half-day seminar looking at data for targeting, whether online or offline, and some of the latest analytic techniques being applied to multi-channel media. It will consider issues of targeting across both 'old' and 'new' media. 2009-10-01T011:30:00Z http://www.mrs.org.uk/training/2009/webinar.htm Combining an innovative way to deliver learning and looking at a thoroughly modern way of conducting research, MRS Training is pleased to offer this new approach to skills development. 2009-10-01T011:30:00Z http://www.mrs.org.uk/conference/ijmr_forum.htm In today’s world of web 2.0, social networks and consumer power is the ‘Gallup’ approach to research still relevant or do we need to 'stop asking and start listening'? Is the Mass Observation model about to go mainstream? Is co-creation the way forward in market research and what does this mean in research methodological terms? Find out at this year’s IJMR Research Methods Forum at the Royal Society, London. 2009-09-11T011:30:00Z http://www.mrs.org.uk/training/2009/essential-qd.htm This course enables you to understand and apply the principles of good questionnaire design. 2009-08-25T011:30:00Z http://www.mrs.org.uk/member/ MRS is organising a new programme of breakfast seminars which will place the spotlight on key research specialisms. This programme is for MRS members with at least a year’s experience of working on research projects whether supply or client-side. To book your place login to the Members' Area. 2009-08-25T011:30:00Z http://www.mrs.org.uk/member/ MRS is cooking up its latest programme of breakfast time bites into the research process. Designed for new and young MRS members with less than a year’s research experience, there are seven free morning taster sessions during the coming year. 2009-08-25T011:30:00Z http://www.mrs.org.uk/training/2009/refining-rsqr.htm This course extend your repertoire of qualitative methodologies and techniques, and build your confidence and skills to meet new and varied research challenges. 2009-08-25T011:30:00Z http://www.mrs.org.uk/training/2009/bus-eis.htm This course enables you to develop the strategies, skills and styles necessary to influence clients and colleagues effectively. 2009-08-25T011:30:00Z http://www.mrs.org.uk/training/2009/essential-rcyp.htm This course will enable you to understand the value of research amongst children and young people and how it can be used to improve brand strategy and performance. 2009-06-08T011:30:00Z http://www.mrs.org.uk/training/2009/intro-cr.htm This course will familiarise managers who are not experienced in conducting Market Research with how to deliver Market Research findings which will lead to organisational change. 2009-07-20T011:30:00Z http://www.mrs.org.uk/networking/field/events.htm The second Field seminar looks at the legislation that is relevant to interviewers and other Field workers. 2009-06-08T011:30:00Z http://www.mrs.org.uk/training/2009/essential-tda.htm This course enables you to create presentations for maximum engagement, impact and insight. 2009-06-25T011:30:00Z http://www.mrs.org.uk/training/2009/bus-writing.htm This interactive, hands-on workshop will give all participants an opportunity to critique their current efforts and identify where quick but tangible improvements can be made so as to create means of communication that are actionable and memorable. 2009-06-25T011:30:00Z http://www.mrs.org.uk/training/2009/advanced-goqt.htm This course enables you to understand more fully the whole range of new, emerging and more established online techniques which have been added to the qualitative researchers’ toolkit. 2009-06-15T011:30:00Z http://www.mrs.org.uk/training/2009/essential-qd.htm This course enables you to understand and apply the principles of good questionnaire design. 2009-06-08T011:30:00Z http://www.mrs.org.uk/training/2009/advanced-aqt.htm This course enables you to appreciate the alternative disciplines available and how these can be integrated to deliver coherent insight. 2009-06-08T011:30:00Z http://www.mrs.org.uk/networking/field/events.htm The first of the Field seminars is devoted to key pieces of legislation which impact on research and the proposed rules changes to the MRS Code of Conduct. 2009-06-08T011:30:00Z http://www.mrs.org.uk/training/2009/bus-wnc.htm This course enables you to use sales canvassing techniques and to optimise the resulting pitch, including skills such as lead generation, sales prospecting, consultative selling and credentials presentation. 2009-06-08T011:30:00Z http://www.mrs.org.uk/events/calendar.htm We are once again hosting free half-hour taster sessions of our training courses in the MRS Academy at the Insight show. Visitors can sample a range of topics including: Moderating Skills, Questionnaire Design and professional development opportunities in market and social research. 2009-06-08T011:30:00Z http://www.mrs.org.uk/media/2009/6mar09.htm MRS has announced that its next President is to be Rita Clifton, Chairman of Interbrand. She will take up the appointment in April following completion of Jeremy Bullmore’s five-year term. 2008-11-09T010:30:00Z http://www.mrs.org.uk/awards/dinner/index.htm The MRS has unveiled an impressive line-up of finalists for this year’s Research Awards – after receiving the highest ever number of entries. The winners will be announced during the Research Awards – the industry’s annual celebration of success - which is taking place on 8 December 2008 at The Royal Lancaster Hotel, Hyde Park, London. Booking is now open. 2008-11-09T010:30:00Z http://www.mrs.org.uk/standards/activities.htm MRS welcomes the possibility offered by the UK Statistics Authority to respond to the consultation on the Code of Practice. Read the MRS response. 2008-11-09T010:30:00Z http://www.mrs.org.uk/mrs/annualreview.htm The Annual Review records the activities and achievements of MRS during the year. A copy of this year's annual review is now available to download. 2008-11-09T010:30:00Z http://www.mrs.org.uk/awards/2008/index.htm Now in its fifth year, the Research Awards (formerly the Research Excellence and Effectiveness Awards) recognise and celebrate the achievements of both researchers and research businesses. Applications for this years awards will be in two phases; the first phase is now open. 2008-04-28T010:30:00Z http://www.mrs.org.uk/member/index.htm FTo mark the 50th year of the IJMR, MRS members can now access an archive of all the papers that have received the Gold or Silver Award over the years. These papers represent a rich and unique archive of creative thinking that has underpinned the methodological development of the industry over the past fifty years. . 2008-13-02T010:30:00Z http://www.mrs.org.uk/media/2008/21jan08.htm For the first time, global agency TNS is offering its researchers across the Asia Pacific, Middle East and Africa region the opportunity to study for the MRS Advanced Certificate in Market and Social Research Practice, through a link up with MRS. 2008-21-01T010:30:00Z http://www.mrs.org.uk/qualifications/cert.htm Congratulations to all the candidates awarded the MRS Advanced Certificate in the October 2007 assessment round. 2008-03-01T010:30:00Z http://www.mrs.org.uk/awards/2007/winners.htm Winners of the Research Excellence and Effectiveness Awards 2007, the research industry equivalent of the 'Oscars', were announced at a glittering ceremony presented by broadcaster Kate Gerbeau. 2007-25-10T010:30:00Z http://www.mrs.org.uk/networking/scotland/events.htm MRS Scotland seeks to support and promote the aims and objectives of the MRS by organising at a regional level, events and meetings designed to be of interest to both the client and agency sides of the business. 2007-25-10T010:30:00Z http://www.mrs.org.uk/training/2008/index.htm The MRS Learning and Development Programme 2008 will follow its tried and tested three-strand approach – providing training opportunities under the banners of Research Skills, Business Skills and Leadership Skills. 2007-10-10T010:30:00Z http://www.mrs.org.uk/awards/dinner/index.htm The MRS has unveiled an impressive line-up of finalists for this year’s Research Excellence & Effectiveness Awards after receiving the highest ever number of entries. The winners will be announced during the Research Excellence and Effectiveness Awards which is taking place on 10 December 2007 at The Royal Lancaster Hotel, Hyde Park, London. Booking is now open. 2007-30-09T010:30:00Z http://www.mrs.org.uk/media/2007/17sept07.htm The MRS is bringing the issues associated with disability research to the forefront of the sector’s consciousness through a new training course designed to enable research practitioners to gain a better understanding of the challenges posed by this expanding market. 2007-19-09T010:30:00Z http://www.mrs.org.uk/mrs/intro.htm#annual The MRS Annual Review records the activities and achievements of MRS during the year. This year's edition is now available to download. 2007-31-08T012:30:00Z http://www.mrs.org.uk/networking/north/oct07.html A joint NortheRN / UKES meeting on 5 October 2007 explores issues around assessing policy, effective research and its influence in the public sector. 2007-31-08T010:30:00Z http://www.mrs.org.uk/media/2007/9aug07.htm MRS is taking a new direction with its annual conference next year, promising a radically different programme. Research 2008 will focus on the business impact and effectiveness of research and will examine how the industry can contribute to the bottom-line. In announcing its Call for Contributors, MRS is looking for expertise, creativity and debate. 2007-09-08T011:30:00Z http://www.mrs.org.uk/media/2007/23july07.htm The 2007 annual MRS survey of the UK market research industry has revealed that total industry revenue increased by 2.4 per cent during 2006, to a value of £1.353bn*, delivering at best a flat year after inflation. 2007-24-07T011:30:00Z http://www.mrs.org.uk/networking/big/big.htm#awards Find out who were the winners of this year's BIG Conference Awards, which were recently announced at the BIG Summer Event at London Zoo. 2007-24-07T011:30:00Z http://www.mrs.org.uk/networking/big/conf07.htm Full report on the BIG Conference 2007: Challenging the Status Quo. 2007-29-06T011:30:00Z http://www.mrs.org.uk/networking/cgg/news.htm#scotland The MRS Census and Geodemographics Group has responded to the to the Scotland Census Consultation issued by the General Register Office for Scotland (GROS) in preparation for the 2011 Census. 2007-12-06T011:30:00Z http://www.mrs.org.uk/awards/techeff.htm The MRS/ASC Award for Technology Effectiveness recognises outstanding innovation in the application of software or technology to market, opinion and social research in achieving greater effectiveness in research. The Call for Entries is now open. 2007-30-05T011:30:00Z http://www.mrs.org.uk/qualifications/cert.htm Congratulations to the 67% of the 127 candidates participating in the February 2007 assessment round who were awarded the MRS Advanced Certificate. 2007-05-30T011:30:00Z http://www.mrs.org.uk/publications/ijmr_articles.htm Summaries of latest articles from the International Journal of Market Research are now available. 2007-02-19T011:30:00Z http://www.mrs.org.uk/qualifications/adv_cert_awardees.htm 64% of the 125 candidates participating in the October 2006 assessment round were awarded the MRS Advanced Certificate. Congratulations to all those who successfully passed this qualification. 2007-01-03T011:30:00Z http://www.mrs.org.uk/publications/ijmr_articles.htm Summaries of latest articles from the International Journal of Market Research are now available. 2006-11-07T011:30:00Z http://www.mrs.org.uk/awards/2006/winners.htm The winners of the 2006 Research Excellence and Effectiveness Awards were announced at a ceremony and dinner on Monday 6 November. 2006-11-07T009:00:00Z http://www.mrs.org.uk/index.htm The latest in the series of LitSearch resource sheets has been published - Semiotics. These resource sheets are exclusively for individual MRS members and employees of MRS Company Partners, and provide 'instant' literature searches, plus other resources, on specific areas of research. Log into the MRS Members' Area or the MRS Company Partner Area to download this sheet and others in the series. 2006-10-23T012:30:00Z http://www.mrs.org.uk/training/2007/index.htm The MRS Learning and Development Programme for 2007 has been published. 2006-10-16T012:00:00Z http://www.mrs.org.uk/networking/scotland/events.htm MRS Scotland has announced its programme of events for winter 2006 through to summer 2007. 2006-10-11T010:00:00Z http://www.mrs.org.uk/qualifications/msssb.htm The Marketing and Sales Standards Setting Body (MSSSB) has produced national Standards in Marketing and Sales, which aim to help the marketing and sales community. MRS is a participant in the MSSSB Steering Group which produced the standards. 2006-10-11T010:00:00Z http://www.mrs.org.uk/networking/rnet/sep06.htm If you missed the R-Net September event at which Ken Parker (Managing Director, Discovery Research) discussed how to present insight from research, you can download his presentation from the R-Net pages. 2006-10-02T015:30:00Z http://www.mrs.org.uk/standards/activities.htm In September MRS responded to the Gambling Commission's paper on Prize Competitions and Free Prize Draws and the Department of Constitutional Affairs consultation on increasing penalties for deliberate and wilful misuse of personal data. 2006-09-26T009:30:00Z