Questionnaire Design
Creating questionnaires that really work

Objective

This course enables you to:

understand and apply the principles of good questionnaire design

Learning outcomes

By the end of the course, delegates should be able to:

identify the key stages in an efficient & effective questionnaire writing process
be aware of the range of question types and of key issues affecting their application and interpretation
structure a quantitative questionnaire to minimise order bias and create a good flow
identify weaknesses in question wording
understand the impact of layout

Who will benefit?

This course will benefit researchers from both agency and clientside who have some basic experience of designing, using or analysing questionnaires.

Price

Members £305 + VAT
Non-members £455 + VAT

Book now

Research Skills: Essentials

10 March 2010
12 July 2010
21 September 2010

Venue: 15 Northburgh Street, London EC1V 0JR

Course leaders

Kate Bolton

Kate has over 20 years experience as a practitioner of research and now focuses on training. She is UK Learning & Development Director at TNS RI where she is responsible for managing and delivering core skills training. Kate is also an examiner for the MRS Advanced Certificate.

“Very much exceeded expectations – hugely interesting and useful.”

Karina Przyjemski, Google
Questionnaire Design, 10 March 2010

“I found this session really useful and Kate was very knowledgeable around the topic.”

Stephanie Cohen, Friends Provident
Questionnaire Design, 22 October 2009