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Research Skills: Introductory

The perfect introduction to the world of market and social research.

Effective Depth Interviewing
Understand and develop the skills in a wide range of qualitative situations

21 May 2010
2 December 2010

Introduction to Qualitative Research
Understanding the role, basic methods and skills in qual research

16 March 2010
16 June 2010
20 October 2010

Introduction to Quantitative Research
Understanding the role, basic methods and skills in quant research

17 March 2010
17 June 2010
21 October 2010

Introductory Moderating Skills
Maximising skills and confidence to develop an effective moderating style

26 February 2010
14 May 2010
17 September 2010

Introductory Statistics
The theory and methods to inform approaches to market research

11 February 2010
6 May 2010
15 September 2010
10 November 2010

Market Research - A Cook’s Tour
Understanding the principles, practices and processes of market research

2 February 2010
29 April 2010
14 July 2010
22 September 2010

Qualitative Analysis
Apply, analyse, interpret and appreciate the relevance

25 May 2010

Quantitative Analysis
Apply, analyse, interpret and appreciate relevance

28 April 2010

Semiotics Made Practical
Basic theory and techniques, applying the thinking and use in brand communication

24 November 2010


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