Questionnaire Design
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£325 + VAT
Non-Members
£475 + VAT
Company partners
£350 + VAT
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Applying the principles for questionnaires that really work.
This course enables you to:
- Understand and apply the principles of good questionnaire design
Learning outcomes
By the end of the course, delegates should be able to:
- Identify the key stages in an efficient & effective questionnaire writing process
- Be aware of the range of question types and of key issues affecting their application and interpretation
- Structure a quantitative questionnaire to minimise order bias and create a good flow
- Identify weaknesses in question wording
- Understand the impact of layout
Who will benefit?
This course will benefit researchers from both agency and client-side who have some basic experience of designing, using or analysing questionnaires.
Testimonials
Reinforced the key and important elements of questionnaires and makes you aware of what you need to do to get reliable and accurate research.
Sophie Bryan, QRS Market Research
02 February 2017
Eye-opening to common things in surveys that you could easily make mistakes with, without the proper care or attention.
Tom Smith, Enhance Media
02 February 2017
Useful, insightful and fundamental for anyone who wants to communicate effectively thorough questionnaire surveys.
Joanna Darling, Opinium Research
02 February 2017
Very informative and kept my interest all the way through!
Eleanor Peabody, Tesco
07 November 2016
Informative, practical with useful tools and process to get us started.
Gillian Slowly, Bridgethorne
07 November 2016
Amazing training covering all the necessary information on questionnaire design.
Elisha Goodman, Dennis Publishing Ltd
07 November 2016
Easy to follow guide in creating effective surveys.
Sarah Durrant, Vanquis Bank
04 July 2016
Kate has over 20 years experience as a practitioner of research and now focuses on training. She is UK Learning & Development Director at TNS where she is responsible for managing and delivering core skills training. Kate is also an examiner for the MRS Advanced Certificate.
Additional Information
Book now
Company Partner
Share
Company Partner To book for someone else click here.
Date and time
Location
Members
£325 + VAT
Non-Members
£475 + VAT
Company partners
£350 + VAT
Share
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©2019 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.
©2019 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk