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Training

Intermediate

Questionnaire Design

Questionnaire Design

Applying the principles for questionnaires that really work

In a nutshell

Dates
  • Wednesday, 07 February 2018
  • Wednesday, 09 May 2018
  • Thursday, 12 July 2018
  • Tuesday, 09 October 2018
  • Wednesday, 05 December 2018
Objective

This course enables you to:

  • understand and apply the principles of good questionnaire design
Learning outcomes

By the end of the course, delegates should be able to:

  • identify the key stages in an efficient & effective questionnaire writing process
  • be aware of the range of question types and of key issues affecting their application and interpretation
  • structure a quantitative questionnaire to minimise order bias and create a good flow
  • identify weaknesses in question wording
  • understand the impact of layout
Who will benefit?

This course will benefit researchers from both agency and client-side who have some basic experience of designing, using or analysing questionnaires.

Time
09.15 - 17.00

Trainer
  •  
    Kate Bolton

    Kate has over 20 years experience as a practitioner of research and now focuses on training. She is UK Learning & Development Director at TNS where she is responsible for managing and delivering core skills training. Kate is also an examiner for the MRS Advanced Certificate.



CPD 6

“Kate was absolutely brilliant. I learned so much from her and she clearly knows her subject through and through.”

Imogen Osborne, QuestionONE Communications Ltd
04 October 2017

“Reinforced the key and important elements of questionnaires and makes you aware of what you need to do to get reliable and accurate research.”

Sophie Bryan, QRS Market Research
02 February 2017

“Eye-opening to common things in surveys that you could easily make mistakes with, without the proper care or attention.”

Tom Smith, Enhance Media
02 February 2017

“Useful, insightful and fundamental for anyone who wants to communicate effectively thorough questionnaire surveys.”

Joanna Darling, Opinium Research
02 February 2017

“Very informative and kept my interest all the way through!”

Eleanor Peabody,  Tesco
07 November 2016

“Informative, practical with useful tools and process to get us started.”

Gillian Slowly, Bridgethorne
07 November 2016

“Amazing training covering all the necessary information on questionnaire design.”

Elisha Goodman, Dennis Publishing Ltd
07 November 2016

“Easy to follow guide in creating effective surveys.”

Sarah Durrant, Vanquis Bank
04 July 2016

Where is the event taking place?

MRS

The Old Trading House, 15 Northburgh Street
London
EC1V 0JR

With thanks to:

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Booking

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*By proceeding with a booking you are agreeing with our terms and conditions.

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CPD 6

“Kate was absolutely brilliant. I learned so much from her and she clearly knows her subject through and through.”

Imogen Osborne, QuestionONE Communications Ltd
04 October 2017

“Reinforced the key and important elements of questionnaires and makes you aware of what you need to do to get reliable and accurate research.”

Sophie Bryan, QRS Market Research
02 February 2017

“Eye-opening to common things in surveys that you could easily make mistakes with, without the proper care or attention.”

Tom Smith, Enhance Media
02 February 2017

“Useful, insightful and fundamental for anyone who wants to communicate effectively thorough questionnaire surveys.”

Joanna Darling, Opinium Research
02 February 2017

“Very informative and kept my interest all the way through!”

Eleanor Peabody,  Tesco
07 November 2016

“Informative, practical with useful tools and process to get us started.”

Gillian Slowly, Bridgethorne
07 November 2016

“Amazing training covering all the necessary information on questionnaire design.”

Elisha Goodman, Dennis Publishing Ltd
07 November 2016

“Easy to follow guide in creating effective surveys.”

Sarah Durrant, Vanquis Bank
04 July 2016

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