Have you had the inside track on the latest General Election polls?
17 February 2015

Has there ever been a time when political polling was more interesting? Just months ago, published polls were decisive in the Scottish Independence referendum. And with the 7th May General Election too close to call, every voter survey is being scrutinised and analysed.

That’s why we’ve invited four heavy-hitters from the polling world to the MRS’s Impact 2015 annual conference.

• Lord Andrew Cooper is founding director of Populus and former head of strategy for the Conservatives.
• James Morris is partner at Greenberg Quinlan Rosner and an adviser to Labour leader Ed Milliband.
• Mike Smithson is editor of PoliticalBetting.com (and a former Liberal councillor) – an expert on how well the polls might translate to votes.
• And chairing the discussion is Deborah Mattinson, former leading consultant to the Labour party and Founding Director at BritainThinks.

But the best reason to come along to this debate? If you work in any kind of research, we’re willing to bet you’ll have been quizzed at dinner parties and in the pub on why political opinion polls do or don’t get it right. An hour spent with these titans of political polling and we guarantee you’ll have some oven-fresh talking points for the anti-research bores in your life.

See the full programme here.