Understanding the size and shape of the research market
03 December 2025

MRS is conducting research with PA Consulting to explore the scale and impact of the UK research and evidence market. As part of the 'Business of Evidence' research a survey has been sent to members and other MRS customers entitled: 'Your insight is needed in the MRS survey on the UK research and evidence sector'.

The Business of Evidence research has previously been run in 2012 and 2016.

As well as considering market research providers, the survey takes a more holistic view and include a range of other providers and users of market and social research, opinion polling, data analysis and insight.

Your responses will help us better understand industry challenges, drivers of growth, and the value created by research across organisations and sectors.

The survey will take approximately 15 minutes to complete, depending on your responses.

The survey includes some optional demographic questions (e.g., age, gender, and ethnicity) for classification purposes which you can choose not to answer.

 If you would like to take the survey click here.

If you have any queries about the survey please contact info@mrs.org.uk

This survey is being conducted by PA Consulting – an MRS Company Partner – in partnership with 3GEM Media Group, who both work in accordance with UK data protection law (including the Data Protection Act 2018, and UK GDPR) and operate under the MRS Code of Conduct.

Your responses will be anonymous, confidential, and used for research purposes only. You may withdraw from the survey at any time. You can find out more information about PA’s privacy policy here. Should you have any queries about the research, please email Robert Marshall-Keeys (robert.marshall-keeys@paconsulting.com).