Tackling data fraud in market research
The Global Data Quality initiative is tackling risks to data quality in the market and social research, consumer insights and analytics industry.
Demystifying AI - major new reports on how to use AI practically and ethically
Our events
Conferences
Sustainability Summit 2023
Increasing weather incidents, supply chain shortages and the cost-of living crisis have shifted citizens’ priorities when it comes to sustainability. Consumers want to see sustainable practices and products in the market but set against financial pressures it is not always clear how brands, service organisations and government should approach this call.
Wednesday 06 December
Online
09:30–16:30
Conferences
AI: Powering-up consumer insights 2024
AI continues to reshape insight generation.
Join MRS for a showcase of real-world case studies that demonstrate innovative and transformative applications of AI in market and consumer research.
Thursday 18 January
Online
09:00–16:30
Conferences
Semiotics and Cultural Insights Conference 2024
Unlocking Significance & Decoding Cultures
Join the MRS for a day of case studies from around the world, demonstrating how semiotics and cultural research are solving multiple branding and communication challenges. Hear how brand leaders are engaging new audiences by recoding messaging into modern, nuanced narratives. Examine the impact AI will have on visual culture and the implications for semiotics and cultural analysis.
Thursday 01 February
Online
09:30–16:00
See the top 100 research agencies by turnover, and read about the trends to watch in 2023.
Our training
Training
Infographics and Insight Visualisation
Understand visual storytelling and create tailor-made data infographics
Monday 04 December
Virtual training course
Training
Creating Videos for Storytelling in Research
Storytelling is a key research skill with videos one of the most effective ways to engage buyers. Learn how to create compelling videos on this course.
Tuesday 05 December
Virtual training course
09:30–16:30
Training
Data Science Analytics
An interdisciplinary field dedicated to leveraging a variety of data for driving competitive advantage and sustainable success.
Thursday 07 December
Virtual training course
10:00–17:00
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15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.
©2023 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk