Jonathan Nowak, Survey Sampling International (SSI)Jonathan Gabay, the published branding and marketing expert, gave an insightful and topical talk at the recent MRS members' evening. It started and finished with a trip through the ancient . . .
The unintended (or intended?) consequences of undertaking surveys
One major accusation levelled at the pollsters in their failure to correctly predict the likely outcome of the UK general election back in May was that their incorrect forecasts influenced both the intentions of voters, . . .
I hope you all took a well-deserved break in August, because we’re now officially ‘back to school’ with one of our busiest and most exciting weeks of the year.MRS Training starts up again, with lessons . . .