Events

London

A journey to the heart of successful business administration.

London

An interdisciplinary field dedicated to leveraging a variety of data for driving competitive advantage and sustainable success.

Leeds

MRS is returning to Leeds for another round-up of award-nominated case studies demonstrating how insight is the key to understanding consumers:

In this webinar you will learn how Artificial Intelligence will impact our industry – what will AI systems help us with? What will they do better than human researchers? And, importantly, how will humans work together with machines to bring market research to higher levels? 

London

Apply theory to business decisions faced by management.

Nov
21
2018

Wednesday
09:15–17:30

1/2

Nov
22
2018

Thursday
09:30–17:30

2/2

With ever more data sources available, from differing systems, with different structures and codes, Researchers are spending more time on data manipulation and cleaning, rather than Insights. Global organisations are spending vast amounts of time and resources in addressing their internal data silos, but little is being done about interconnectivity of data.

The endeavour to understand motivation in qualitative research.

Nov
22
2018

Thursday

1/4

Nov
29
2018

Thursday

2/4

Dec
06
2018

Thursday

3/4

Dec
13
2018

Thursday

4/4

London

Methodology in Context is a conference for anyone who wants to examine the genesis, practice and implications of methodologies that generate valuable consumer and citizen insight.

Edinburgh

Celebrate St Andrews Day with MRS Scotland… and a wee dram.

London

Once a niche tool used in the worlds of gaming and military training, virtual reality is now engaging wider audiences through sensory experiences and immersive storytelling.

Many people associate ‘eye tracking research’ with understanding shoppers and their browsing behaviour.  While this is a useful application, there are so many more aside from exploring the supermarket shelves. This webinar will explore the potentials of eye tracking research, providing an overview and covering the 5 Ws of this technique: that is, the ‘who, what, when, where and why’ – all the things you wanted to know but were afraid to ask.

Join EFAMRO and ESOMAR for our free webinar on where we will discuss how development of a GDPR Research Code can help researchers in and out of the EU.

London

Re-designing concepts in a group setting.

London

Communicate in a voice that's professional, engaging and inspiring.

London

We are all designers… we use graphic design software every day in the form of PowerPoint.

London

Apply, analyse, interpret and appreciate the relevance.

In a combined 40 years in research and branding, Vatsala and Rachael have learnt just how powerful archetypes can be in identifying compelling emotional benefits and building successful brands. This Webinar draws on that experience to lift the lid on what to do and how to do it.

In this sixth ADAN symposium, we present the latest thinking and analytical advances in the use of unstructured text or image data for consumer insight via real-life case studies.

London

Apply, analyse, interpret and appreciate the relevance.

Innovation is a buzz word in industry; companies feel obliged to be innovating in order to be seen as successful and yet the vast proportion of innovation fails. This webinar looks at frameworks for approaching company new product development from an Insight professional perspective and how we can question and frame our research plans to work with the multiple stakeholders who are involved in new product development.