Representing, advocating and supporting the research sector

MRS Patrons

Patrick Barwise


“One of my priorities is to ensure that research and other insights are relevant and actionable, flow freely through the organisation to reach decision-makers and are acted on rather than buried or ignored. As patron of MRS, I want to help promote the importance of research as the lifeblood of customer-focused delivery and innovation.”

Patrick attended our roundtable where attendees debated findings from the inaugural MRS Delphi report. Read the article here.


Jeremy Bullmore

Jeremy Bullmore.jpg

"Our elected representatives and commercial leaders take huge decisions on our behalf; decisions that can determine the course and contentment of our lives. Most of these decisions will have been strongly influenced by research. So every single one of us has the most acute personal interest in trusting that the research by which our leaders are guided is the product of high intelligence, rigorously conducted. It's scary just how much good research matters."


Roisin Donnelly


Roisin spoke to us about using data and insight to win business. Watch the video here.


Clive Humby


MRS Patrons Peter York and Clive Humby discuss the importance of evidence in this video.


Sir Martin Sorrell


"If possible, market research, or what we call consumer insight, is becoming even more important in this day and age. The changes in new markets, new media and the application of technology and development of big data mean that market research or consumer insight is critically important in understanding strategic planning and creative execution, opportunities and issues."

In 2014, Martin spoke at our annual conference, and discussed the link between data and the economy in 2014. Watch the video here


Stan Sthanunathan


Watch our interview with Stan looking at the secret of a good client relationship here.


Edwina Dunn


Edwina wrote the foreword of our privacy report, 'Private lives?', looking at the consumer perspective of the consumer debate. Read the report here


Sir Robert Worcester


“Market research is a way of life. It gives the curious, the intelligent and the interested a view of society which is almost unique. It provides a means by which an alert – but not indolent – young person might taste of a broad variety of experiences without becoming too attached to any one stream and therefore limit their opportunity to move upwards in the trade, or outward into a wide variety of occupations and callings. I hope that as a patron of the MRS I can give a bit back to what I’ve learned about the fascinating business we are in.”


Peter York


“Market research is a very broad and brilliant church...and I want to do my bit to persuade people of that.”

MRS Patrons Peter York and Clive Humby discuss the importance of evidence in this video

This video follows the launch of a joint PwC/MRS industry report 'The Business of Evidence' which revealed that the UK research market is worth over £3bn, 50% more than previously estimated.

Below is a list of current MRS Honorary Fellows and Fellows.

Find out how to nominate a fellow.

Honorary Fellows

Bill Bryson, OBE
Jeremy Bullmore, CBE
Rita Clifton, CBE
Christopher Graham
Rt Hon Dame Margaret Hodge MP
Alan Rusbridger
Bill Schlackman
Patrick Sturgis
Dame Dianne Thompson
Phyllis Vangelder
Richard Webber
Keith Weed


Aftab Ahmad
Paul Baines
Kenneth Baker
Phil Barnard
Chris Barnham
John Barter
Peter Bartram
Keith Bates
Crispin Beale
Jennie Beck
Nikki Bell
Robin Birn
Susan Blackall
Fiona Blades
William Blyth
Clive Boddy
Nick Bonney
Ian Brace
Simon Burrows
Martin Callingham
Rosie Campbell
Simon Chadwick
David Chilvers
Joanna Chrzanowska
Barbie Clarke
Antony Cowling
Nigel Culkin
Philly Desai
Andy Dexter
Patricia Dowding
John Downham
Keith Dugmore
Gill Ereaut
Mervyn Flack
Arthur Fletcher
Jonathan Fletcher
Sally Ford-Hutchinson
Elaine Francis
Karen Fraser MBE
Mary Goodyear
Richard Goosey
Wendy Gordon
Peter Goudge
John Griffiths
Jane Gwilliam
Paul Hague
Kathleen Hamilton
Terry Hanby
Claire Harris
Pene Healey
Linda Henshall
Michael Herbert
Hugh Hoffman
Clive Humby
Peter Hutton
Julie Irwin
Fiona Jack
Peter Jackling
Vanella Jackson
Jonathan Jephcott
John Kelly
Thomas Kerr
Raz Khan
Roy Langmaid
James (Jim) Law
Barry Leventhal
Simon Lidington
Rowland Lloyd
Phyllis Macfarlane
Sofie Mallick
David McCallum
Colin McDonald
Kevin McLean
Ruth McNeil
Jackie Megahey
Peter Menneer
Penny Mesure
Dawn Mitchell
Virginia Monk
Nick Moon
Alan Morris
Peter Mouncey
Corrine Moy
Gavin Mulholland
Elizabeth Nelson, OBE

Darren Mark Noyce
Martin Oxley
Kenneth Parker
Simon Patterson
Adam Phillips
Stephen (Steve) Phillips
Jon Priest
Martyn Richards
Malcolm Rigg
Sue Robson
Mike Roe
John Rose
James Rothman
Geoffrey Roughton
Danny Russell
John Samuels
Jessica Santos
Rob Sheldon
Richard Sheldrake
Richard Silman
Chris Smith
David Smith
Leslie Sopp
Mark Speed
Penny Steele
Ivor Stocker
Trish Stuart Parker
Neil Swan
Crispian Tarrant
Peter Totman
Helen Turner
Martin Van Staveren
Paul Vittles
Daniel Wain
Judith Wardle
Nicholas Watkins
John Wigzell
Alan Wilson
Sir Robert Worcester
Rebecca Wynberg
Frances Yelland



Crispin is chief executive of Chime Insight and Engagement Group, having joined from Post Office Ltd in 2008. He previously held senior research positions at BT and Dixons Stores Group. He is a Chartered Accountant and a keen conservationist.

Crispin has made a significant contribution as an MRS Main Board member and subsequently as MRS Co-Chair. During this time he supported the continued modernising of MRS, providing long-term support of engagement programmes with young researchers via support for R-Net, &more and the MRS Summer School. He is now Immediate Past Co-Chair and an ambassador for MRS widening its reach, influence and co-operation.

On receiving his Fellowship, Crispin says: “I am honoured to join such esteemed company – never in history has there been a greater need for ‘evidence’ and our industry is undoubtedly at the forefront of this in so many ways. I look forward to continuing to play an active role in the leadership of MRS and making sure the message that ‘Evidence Matters’ remains front of mind.”

Nick has worked in research for over 25 years, holding senior leadership positions both agency and client-side. He began his career with NOP, RDSi and Maritz before
spending over ten years at Orange in a number of insight roles both in the UK and overseas. He then worked as part of the team which created the mobile brand before moving on to lead the Insight function for The National Lottery. Most recently Nick returned agency side as MD of ABA Research and is currently setting up his own consultancy business.

Nick has made a significant contribution as a founding member of MRS’ Think Tank, the Delphi Group. He is a long-standing contributor to insight events and conferences and a keen supporter of the MRS Mentorship programme. During his time client-side Nick judged the Research Live Awards numerous times served for five years as an AURA Council member.

On receiving his Fellowship, Nick says: “I was absolutely delighted to hear I’d been accepted as a Fellow of MRS. I’ve always been a big supporter of the work the MRS does, both in developing talent and in raising the profile of research within client businesses – I look forward to continuing my involvement in these areas.”

Elaine has over 30 years fieldwork experience, starting out as a recruiter in the late 1980s. Her career took a sharp turn when she was offered a summer job as an office junior at Reflexions. From here she joined Network Research as Telephone Centre Manager. Field Initiatives was her next stop, leaving in 1996 to start Criteria Fieldwork Limited. Her career spans all types of fieldwork including pioneering leading-edge recruitment and virtual groups.

Elaine has presented at the MRS Annual Conference, Field Conferences, various courses and for AURA. She has made a significant contribution to standards, particularly for interviewers and recruiters, with a keen interest in accreditation.

Elaine has supported of MRS and AQR, on whose committee she served, across a wide range of operational and professional development issues, including supporting MRS Operations Awards and numerous AQR training courses.

She says she is “honoured to be appointed an MRS Fellow.”

Karen leads Credos, the think tank for advertising and commercial communications. She created the report series Advertising Pays which shows the £120bn contribution advertising makes to the UK economy. Credos also monitors advertising’s impact on society. The Minister for Women and Equalities took Karen’s work on advertising and young women’s self esteem to the United Nations.

Previously Karen has consulted to brands, agencies and government on strategic communications. She has given a speech at a dinner in the House of Lords on advertising and Brexit. Her work has featured in The Economist, The New Statesman, Financial Times and on Radio 4 and Newsnight. She also won a worldwide competition for a place on the Harvard Business Review: Breakthrough Ideas List for her article about corporate reputation.

Karen has made a significant contribution to the expansion of the research and knowledge base for advertising and marketing communications policy via Credos. She has also made substantial contributions to a wide and diverse range of conferences, publications and media and supports a range of industry associations including the MRS Delphi Group and WACL.

She was awarded the MBE for services to diversity and advertising in the 2017 New Year’s Honours list.

John has been working as a researcher, facilitator and trainer with his consultancy Planning Above and Beyond since it was founded in 2000, but he has been a member of MRS for over 25 years. He remains committed to advocating research as a fundamental tool for business - whether a corporate giant or a start-up.

John has developed research thinking via a wide range of contributions to conferences, events and publications, expanding research horizons with the formation of The Research Liberation Front and the Ginny Valentine Badge of Courage Award. In 2004 and 2010 he won the Best New Thinking Award at the MRS Annual Conference and in 2011, the inaugural year for the Best Workshop category, he won that too.

On receiving his Fellowship, John says: “It is a thrill to be added to such an illustrious body of researchers who I have looked up to throughout my career. Research is one of those professions which thrives on creativity, intuition, collaboration and the ability to convey the subtleties of great practice to clients and to up and coming younger researchers. MRS has always championed the best of British research and I look forward to doing my bit to continue that tradition.”

Julie has over 30 years’ experience. She is currently MD at Charterhouse Research, part of MIG Global and the Next 15 Communications Group. Prior to co-founding Charterhouse in 2004 Julie was a Director in the specialist financial services research division of NFO Worldwide, and subsequently TNS following their acquisition of City Research Group.

Julie has made a significant contribution to the development of financial services research, including developing a framework for financial services literature testing to assess customer understanding of financial products. She has been a long-standing supporter of MRS, including the development of workshops and masterclasses, and is currently an MRS Mentor.

On receiving her Fellowship, Julie says: “I’m beyond excited and honoured. Unlike many of my colleagues I actively chose market research as my career and it hasn’t disappointed. Market research is an industry full of diversity, creativity, great people and talent. I am so grateful to receive this prestigious award, thank you MRS.”

James Law has operated his own research and insight consultancy (James Law Research Associates Ltd) for the last 6 years, providing consultancy advice and project delivery to a wide range of organisations and assisting the development of several research agencies.
Prior to this he was MD of mruk research for 20 years, with the last four being within the Cello plc group where he was a member of their Research & Consulting Board.
He started his career in advertising as an Account Director prior to becoming a Research/Planning Director working in Scotland, Manchester and London.

James has made a significant contribution to the development of the MRS Company Partner Scheme (CPS) as one of the founding members of the CPS Board. He has been a long-standing supporter of MRS Scotland, including four years as a member of the MRS Scotland Committee. He has supported MRS via contributions to training courses and participation in the MRS University Roadshow.

On receiving his Fellowship, Jim says: “I am absolutely delighted to have been awarded a Fellowship by MRS. There has never been a more important time to ensure that research information and data is of the highest possible quality, and I have always been a very strong advocate of the principles and integrity maintained by MRS. I am very grateful and honoured to receive the Fellowship.”

Steve is the CEO of revolutionary consumer insights platform Zappi, with a passion in understanding consumer motivation. By embracing automated technology and fusing it with new thinking in Behavioural Economics, his goal has been to empower brands and drive for abundant, boundless research. His work on Consumer Purchase Journeys has won multiple awards from ESOMAR and the ARF, among others.

He has developed research and technology thinking via contributors to a wide range of papers, media and events, plus contributions to MRS as a member of the Company Partner Board and avid support of the MRS SME initiative. He also actively supports other business initiatives such as The Supper Club and Abundance 360.

On receiving his Fellowship, Steve says: "The research industry is a wonderful place to work and has been a great source of both friendships and intellectual stimulation for me for many years, so it is great to get this honour from MRS."

Mike’s career in market research divides into two distinct parts. In senior roles at Research International (now Kantar TNS) he was on the UK Board and sequentially Managing Director in Greece, Holland and Belgium. As a freelance trainer, he invented and still delivers ‘microlaunch’, his unique interactive market research simulation. Designed to bring the topic alive for business school students, research agency on-boarders and multinational marketing company trainees, its application now spans 30+ countries.

Aside from ‘microlaunch’, the digital version of which forms part of the MRS Introduction to Market Research course, Mike has made a significant contribution to a diverse portfolio of training courses for a variety of different organisations.

On receiving his Fellowship, Mike says: “An MRS Fellowship after so very many years in the profession is particularly satisfying. Especially given the justification is based on training thousands of fledgling researchers. These young participants of my ‘microlaunch’ simulation regularly provide superb evaluative verbatims such as ‘awesome’ – the exact same word I used on learning of my Fellowship!”

After graduating, Danny moved to Nottingham to start his research career at Boots before progressing to Kraft in Cheltenham. He then spent 4 years at British Airways as a Planning Manager looking after the brand and Executive Club. He joined Sky in 1998 as its first ever consumer researcher and grew his remit over a career of 14 years to form and lead the Marketing Strategy department that included all research, data, analysis, competitor intelligence and insight. Following a year at PaddyPower he then became General Manager of Business Intelligence at O2 Telefonica. He now consults on a freelance basis.

Danny has made a significant contribution as a former Chair of AURA and as MRS Co-Chair, during which time he supported the continued modernising of MRS, providing support for continued engagement and expansion into the client-side of the sector and developing new partnerships. He is now Immediate Past Co-Chair and an ambassador for MRS widening its reach, influence and co-operation.

Danny says he is “absolutely delighted and honoured to have been recognised, for services rendered, in this way.”


Below is a list of past MRS Fellows who were acknowledged by the Society for their exceptional contribution to the profession.

Lucinda Allum
Lawrence Bailey
Mary Bartram
Bryan Bates
Donald Beverly
Chris Blamires
Julian Bond
John Bound
Timothy Bowles
Nigel Bradley
Susan Brooker
Diana Brown
Douglas Brown
Dr Stephan Buck
Dominic Buck
Eileen Cole
Steffen Conway
Prof Martin Collins
Mike Cooke
Peter Cooper
Susan Coyne
Laurence Curtis
Kate Dann
Leslie de Chernatony
Gerald De Groot
Andrew Dexter
Sue Duncan
Heather Dunn
Prof Andrew Ehrenberg
Stephen Ellis
Jan Faber
Valerie Farbridge
Paul Feldwick
Roddy Glen
Rudolph Goldsmith
Gerald Goodhardt
John Goodyear
Justin Gutmann
Mike Hannah
Paul Harris
Peter Hayes
Robert Heath
Prof Harry Henry
Clifford Holmes
Mike Imms
Jonathan Jephcott
Roger Jowell
Sheila Keegan
Richard Kottler
Barbara Lee
J (Tony) Lunn
Derek Martin
Dr I McGloughlin
Kit Molloy
Elaine Moore
Rory Morgan
Ros Morgan
Louis Moss
Clive Nancarrow
John O'Brien
Alison Palmer
Nicolas Palmer
John H Parfitt
William Pegram
Nick Phillips
John R Potts
Joy Reynolds
Richard Roberts-Miller
Edward Ross
Peter Sampson
Eamonn Santry
David Seaman
Nigel Spackman
Paul Szwarc
Philip Talmage
Frank Teer
Dr John Treasure
Virginia Valentine
Janet Weitz
Eric Willson
Lorna Winstanley
Dr Jeremy Wyndham
Fiona Wood

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