Training courses

If we are to perform effectively at work, we need a range of skills that we can acquire and develop as our career develops too. Many of these skills will apply to our personal as well as our professional life and MRS has a portfolio of online learning subjects to support you.

The Foundation Course in Market Research gives learners an understanding of the role of market and social research in society and business, and an awareness of the processes involved in designing and planning effective research.

The MRS Certificate in Market & Social Research (MRS Certificate) is designed to recognise a range of knowledge and understanding.

Anyone can write a bad questionnaire. This course gives a thorough review of the principles of good questionnaire design (and how to avoid the numerous pitfalls). The course will provide a hands-on approach to designing questionnaires.

London

London

This course provides an introduction to advertising effectiveness research from the simplest studies to multimedia, including guidelines and tips for best practice, all in the context of the changing world of advertising and evaluation.

London

Skills and strategies to improve effectiveness and impact.

London

Data is the most valuable asset of many organisations today.

London

Consumer motivations from classical theory to current thinking.

London

The growth in integrated solutions and DIY platforms means that advanced statistical techniques (such as cluster analysis and conjoint analysis) are available to an ever-increasing number of market researchers and insight professionals. However, access to the tools does not automatically convey the knowledge about how to choose and deploy an appropriate technique. This course provides an overview of the tools and techniques and a non-technical introduction to many of them.

London

Take information and find key messages through taught material and 'hands on' learning.

London

Using social networks and communities to access respondents.

Our comprehensive 3 day training programme is designed to assist insight and data professionals.

Oct
07
2019

Monday

1/3

Oct
11
2019

Friday

2/3

Oct
18
2019

Friday

3/3

London

Briefing, design, fieldwork, analysis and presentation.

Oct
08
2019

Tuesday

1/3

Oct
09
2019

Wednesday

2/3

Oct
10
2019

Thursday

3/3

London

London

Applying the principles for questionnaires that really work.

London

Data collection, sampling, analysis, presentation.

Oct
15
2019

Tuesday

1/3

Oct
16
2019

Wednesday

2/3

Oct
17
2019

Thursday

3/3

London

Procurement whispering is a one-day course to improve delegates’ ability to negotiate and work with clients’ marketing procurement functions, championing their value and minimising confrontation in the process.

London

Communicating more effectively with your international colleagues, clients and audiences.

London

Storytelling has become one of the hottest topics in market research. As such, video has become the fastest growing and most effective way to engage research buyers and other stakeholders so that the insight, data and stories we tell can come to life for maximum impact. As well as using video to distill information about research and insight, video has the unique ability to gather those ‘aha’ moments from qualitative research and give more meaning to quantitative data.

London

Machine Learning: The science of teaching computers to act

London

Increase skills and confidence to deliver the best presentations.

London

Explore ideas, inform decisions and take specific action after a debrief.

London

Creating visual data pieces, tailor-made to each delegate.

London

The principles, practices and processes of market research.

London

Secondary (desk) research is the identification and analysis of information.

London

The more one writes questionnaires the more one realises how little correlation there often is between participants’ answers and reality.

London

Understand new technologies and online panel relationships.

The endeavour to understand motivation in qualitative research.

Nov
06
2019

Wednesday

1/5

Nov
13
2019

Wednesday

2/5

Nov
20
2019

Wednesday

3/5

Nov
27
2019

Wednesday

4/5

Dec
04
2019

Wednesday

5/5