Routes of entry into the profession

There are many ways for individuals from a variety of backgrounds and experience to secure their first role in Research: 

Specialist university degrees

Many degree subjects contain relevant market research modules which would help secure your first role in Research. Numerical degree subjects can be helpful for analytic or quantitative roles. Many psychology or social science degrees are great if you are looking to enter a qualitative role.

There are also a number of universities that offer Masters Degrees in market and/or social research which are viewed positively. 

You can search here for specialist university degrees.

Graduate training, learning and development programmes

A number of large employers offer university graduate programmes and a wide array of degrees are considered for these programmes.

These leading global organisations are accredited by MRS to offer the MRS Advanced Certificate in Market & Social Research Practice within their graduate training, learning and development programmes.

Please click on the logos for each company's website

Apprenticeships

As part of the research sector’s drive on inclusivity and diversity, MRS facilitated an employer led Trailblazer group to develop an Apprenticeship in Market Research. An apprenticeship is key to opening-up the sector to a more diverse range of individuals from different backgrounds, and as an alternative route to the traditional model of graduate entry.

Apprenticeships are paid jobs combining practical, on-the-job training with off-the-job learning. The Market Research Executive Apprenticeship launched in 2022. You can find out more on the Apprenticeship standard and how to enrol here https://www.mrs.org.uk/learningCPD/apprenticeship

MRS Qualifications

MRS Qualifications are widely recognised and are well worth getting under your belt in the early years of your career.

You can choose from a selection of online, face-to-face, and blended study modes, all of which are designed to be part-time study. This flexibility lets you fit your study around your working day. 

The MRS Certificate in Market Research

The MRS Advanced Certificate in Market and Social Research Practice

MRS Accredited Masters Degrees

Work Placements and Internships

A great way to gain on-the-job knowledge and training, either as part of your degree or after graduating, is to undertake a work placement or internship with an MRS Company Partner. Many companies choose to recruit students and graduates for specialist projects and really value the ideas young individuals wishing to pursue a career in research can bring. 

Click here to search for companies to contact.

Direct hire

In addition to formal development programmes, many successful professionals will have started out within the operations side. In field agencies, telephone units, data processing, quality control etc. These individuals are often the unsung heroes of research and make the sector tick!

Career Change?

Even if you have several years’ experience in another career, you’ll find that some disciplines translate easily into market or social research. For example, marketing experience is usually seen as valuable and often has a research component; advertising planners often make good qualitative researchers; analysts from other fields, who are used to manipulating and examining datasets, can also make the transition pretty easily to a quantitative research role.

Explore Roles

Find the environment that's right for you

One of the great things about a career in insights, research and analytics is the variety of organisations you can work for. Whether you want to be part of a global brand, a specialist consultancy, an innovative technology business or a fast-paced agency, there are opportunities to suit a wide range of interests, skills and career ambitions.

Use the descriptions on this page to learn more about the different types of employers across the sector.