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Acumen Fieldwork

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Company Profile

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Acumen take the intelligent approach to managing your research. Our award-winning teams of fieldworkers are adept at working within all methodologies including qualitative, quantitative, healthcare and social research. We combine our years of experience with an adaptable and dynamic approach to find solutions for even the trickiest briefs. 

Our services are based in the UK but expand internationally, with networks of suppliers in most major markets. All of this is overseen by our friendly and professional project managers who adhere to rigorous quality standards, which includes Acumonitor, our bespoke data solution for preventing duplicate and fraudulent participants.

2021 - Finalists for 2 MRS Operations Awards

2020 - Finalists for 2 MRS Operations Awards

2019 – Finalists for 3 MRS Operations Awards

2018 - Winner - Best Data Collection (Face to Face) - MRS Operations Awards

2018 - Finalist - Best Innovation - MRS Awards 

2017 - Winner - Ginny Valentine Badge of Courage (Awarded to CEO and founder Julie Fuller)

Our specialisms

Agriculture, Automotive, Central Government, Education/Training, Environmental, Fashion/Clothing, Finance/Investment – Business, Finance/Investment – Personal, FMCG – General, Healthcare, Insurance, Media (Broadcast), Online Media, Online Retail, Pharmaceutical, Toiletries/Beauty Products
Advertising, Brand/Branding, Business-to-Business, Consumer, International, New Product Development, Packaging/Design, Product Testing, Social Research, Usage & Attitude
Depth Interviews, Ethnography, Face-to-Face, Focus Groups/Group Discussion, Hall Tests, In-Home/Doorstep Interviews, In-store/exit Interviews, Online Communities, Online Qualitative, Online Research/CAWI, Online Results and Data Portals, Online Surveys, Panels, Qualitative, Quantitative, Recruiting, Tabulation & Analysis, Telephone Interviewing, User Experience, Viewing Facilities
Children & Young People, Disabled people (physical/sensory impairment/learning difficulty), Ethnic Minorities, High Net Worth, Older People, Parents, Seldom Heard Audiences, Umemployed/N.E.E.T, Youth/Teens
Central Europe, Northern/Western Europe, Republic of Ireland, UK, USA, Worldwide

Our people

Senior Contacts

Abi Fuller (Managing Director)

Julie Fuller (Founder)

Rebecca Pickering (Fieldwork Director)

Breakdown of Personnel

Admin/Support staff: 4

Executive/Research staff: 6

Non-research: 7

Data processing: 3

Field interviewers: 700

Field managers/supervisors: 20

Telephone interviewers: 20

Telephone managers/supervisors: 1

Total Number of Employees: 51 to 100


We have worked with Acumen over the last couple of years on a range of projects. Acumen always provide us with reliable and robust data, and we particularly value their ability to reach targets among tightly-profiled audiences, and their flexibility and ability to adapt to changing client demands. The Acumen team are always willing to help, and we find their expertise and advice on fieldwork to be very helpful in delivering research that meets our clients' objectives.
James Rentoul - ComRes 

Acumen are the perfect research partner; they scrutinise the research screener carefully and push back on any anomalies, they provide regular detailed updates on recruitment and supply excellent screener information. They are proactive in the requirements of GDPR and are truly on top of their game in fieldwork.  
We wouldn’t hesitate to recommend Acumen.  
Julie Davey – Independent Researcher – Julie Davey Research


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