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Agroni Research

Company Profile

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Agroni is an independent multi-disciplinary research organisation with extensive specialist knowledge and experience of working with Britain’s Black and Minority Ethnic communities.  Agroni has a pool of over 300 qualified, well-trained and experienced multilingual researchers across the UK.  Our interviewers have been selected for their extensive local, cultural and religious knowledge.  Our interviewers speak over thirteen community languages. Some of these include: Arabic, Bengali, Cantonese, French, Gujarati, Hindi, Mandarin, Punjabi, Polish, Portuguese, Somali, Turkish and Urdu.

Our specialisms

Catering/Hospitality, Central Government, Charities/Voluntary, Drinks (Non-alcoholic), Education/Training, Finance/Investment – Personal, FMCG – General, Healthcare, Politics, Public Services, Retail, Transportation
Brand/Branding, Concept Testing, Consumer, Customer Communities, Customer Experience, Customer Loyalty, Employee Research, Packaging/Design, Product Testing, Social Research, Usage & Attitude
Depth Interviews, Ethnography, Face-to-Face, Focus Groups/Group Discussion, In-Home/Doorstep Interviews, Mystery Shopping, Observation, Qualitative, Quantitative, Recruiting, Report Writing, Street/Mall Interviews
College students, Ethnic minorities

Our people

Senior Contacts

Nooruddin Ahmed (Managing Director)

Breakdown of Personnel

Admin/Support staff: 1

Executive/Research staff: 5

Non-research: 3

Data processing: 2

Field interviewers: 300

Field managers/supervisors: 10

Spec writers: 2

Total Number of Employees: 101 to 500


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