01 January 1970

 
More ijmr newsletters
The technological challenge?

28 May 2015

GreenBook provided a ‘Sneak Peek’ of the findings from their latest GRIT (Research Industry Trends) survey in a webinar on May 14th, with a panel of research sector leaders to discuss the key points. According to the survey, the biggest challenge is around technology. At the heart of the findings, and…

IJMR Landmark Paper - ‘Repositioning research: a new MR language model’

05 July 2017

‘Repositioning research: a new MR language model’, Virginia Valentine, IJMR Vol. 44, Q2 (2002)We hosted a session at this year’s MRS conference (Impact 2017), back in March, titled ‘The future shape of market research’, led by Dan Nunan presenting his paper published in IJMR, ‘The declining use of the term market research: an empirical…

Who will succeed in the age of data discovery?

04 May 2016

In the May issue of IJMR (58/3), you will find a comprehensive set of Conference Notes based on the IJMR hosted debate, ‘Who will succeed in the new age of data discovery?’ , a session in the afternoon of Tuesday, March 15th at this year’s MRS annual conference, Impact 2016 held in London. As…

Social media as a social research resource

02 June 2014

'What are the challenges facing social research in social media?' This was the question posed to a speakers’ panel in the closing session of the 2014 Social Research Association one day conference, ‘Social research in social media’, held on the 16th May at the British Library. The question was posed as…

Landmark paper: ‘Towards an integrated theory of consumer behaviour’, A.S.C. Ehrenberg

13 January 2016

You can read the landmark paper here: ‘Towards an integrated theory of consumer behaviour’, A.S.C. Ehrenberg. MRS celebrates its 70th anniversary in 2016, and I feel we cannot pass this milestone by without considering the work of the late Andrew Ehrenberg. Andrew was Chairman of MRS in the mid 1960s and…

IJMR Landmark Paper: ‘Messages from the spiral of silence’

20 January 2015

As we enter 2015, electioneering in the UK has already started, up front of May’s general election. Is this going to be a difficult time for the pollsters, especially following on from their perceived performance in predicting the outcome of last September’s referendum in Scotland on independence? All the signs point…

0 comments

Get the latest MRS news

Our newsletters cover the latest MRS events, policy updates and research news.

Sign up A white arrowA black arrow