Blinded by technology: a future-proof CMI framework

Technology is everywhere, also in the world of Consumer & Market Intelligence. It makes doing research and getting to insights better, faster and cheaper. But, are we blinded by technology? Isn’t there more to having a competitive edge as a CMI team? 

Join Tom De Ruyck from Insites Consulting for an exploration into insight and the future of data analytics. How can companies make the most of the data and insights they already have? Are marketing and innovation teams close enough to consumers?  Are organisations ready for a mindset of experimentation in a rapid changing world?

This event is free to MRS Members. For non members there is a £25 + VAT charge but MRS Company Partner employees can select this webinar as part of their speaker eve allocation through their Access Benefits.