Business of Evidence 2026 - free webinar

Webinar

Series 7, Episode 2 - Compiled and presented by the MRS Standards and Policy team - the experts behind Codeline, MRS’ email advice service for information on the Code of Conduct, GDPR, regulations and guidelines. Helping you to stay up-to-date and within the rules.

Webinar

Fraudulent participation, ranging from misrepresented identities to AI-generated responses, can undermine the integrity of qualitative insight and put added pressure on teams, budgets and timelines. In this practical session from the Global Data Quality (GDQ) Initiative, we will explore what fraud looks like in qualitative work today, why it’s growing, and the reasonable, proportionate steps you can take across the research supply chain to protect data quality.

Webinar

This webinar explores how Generative AI is reshaping the innovation process, offering the potential to deliver better ideas, faster and at lower cost. We’ll begin by demonstrating the quality of innovation possible with GenAI, drawing on a recent validation study that compared and evaluated different approaches. The results reveal how AI can not only accelerate ideation but also maintain – or even improve – the rigor and creativity of the innovation process.