The future of AI in research: Power, efficiency, and trust

AI in research is often seen as a race: who has the most GPUs, the cheapest energy, or the largest clusters. But this framing misses a bigger challenge: AI isn’t limited by algorithms—it’s limited by energy.

In this webinar we reveal that while solar, wind, and nuclear power continue to improve, the real problem isn’t generation—it’s getting energy into the grid reliably, affordably, and at scale. Off-grid systems can perform beautifully, yet storage, transmission, and regulation remain bottlenecks. Even energy-rich countries like Norway are exploring unconventional solutions – such as underground data centres that heat entire villages – highlighting both the ingenuity and the urgency of the moment. 

The industry is still obsessed with raw power, while few focus on system-wide efficiency. Optimised chips and model compression help, but they don’t solve the underlying constraints. As data-centre demand grows and grid limits persist, simply adding more energy won’t be enough. 

AI research is approaching an inflection point: the question is no longer just “What can AI do?”—it’s “How can we power it?” 

Attend to learn: 

• Why the future of AI isn’t just a ‘GPU race’ 

• The hidden energy bottlenecks shaping AI research 

• A framework for sustainable, efficient AI 

• Case studies showing domestic and global solutions in action 

Mel Morris is a leading UK tech entrepreneur and investor with a five-decade career building companies that have created over $7 billion in value. As the CEO and Co-Founder at Corpora.ai, he is pioneering a Scientific Frontier Research Platform that transforms how professionals discover and verify information. His ventures include King and uDate, alongside strategic investments in AI and analytics. Honoured with a CBE in 2017, Mel is recognised for his impact across AI, cybersecurity, research intelligence, and innovation. 

David Pugh-Jones is CMO of Copora.ai and has 25+ years in tech and media, including Microsoft and Buzzfeed. He is a founding trustee of Neurodiversity in Business and a Gartner Peer Community Ambassador. 

Keith Cook is the Managing Partner and CEO for UCR Group, a UK-based advanced materials and clean-energy company. Under his leadership, the firm develops breakthrough energy-saving tech, including ceramic materials and inductive devices, to accelerate decarbonisation across industries.