Commercial awareness and skills to retain and manage clients

This course enables you to:

  • develop the commercial awareness, activities and skills to retain and manage your business relationships with existing clients more effectively.
Learning outcomes

By the end of the course, delegates should have a practical understanding of how to:

  • use a relationship management approach to build more business from clients
  • maximise the effectiveness of contact initiatives, telephone calls and meetings
  • capitalise on business opportunities with clients and contacts
  • secure an ongoing pipeline of business with existing, occasional and lapsed clients.
Who will benefit?

This course will benefit senior supply-side researchers, managers and directors whose role is to develop and/or retain existing clients.

Testimonials

“Lots of practical advice and very motivating.”

Rebecca Allen, Marketing Sciences Ltd

13 May 2016

“A great look at how to advance your knowledge of client relationships.”

Gareth Williams, ResearchBods

13 May 2016

“Barbara was excellent, her experience was highly relevant and she articulately talked in thorough new but simple strategies to build client relationships.”

Claire Purchase, FreshMinds Ltd

22 April 2010

Venue

MRS
The Old Trading House, 15 Northburgh Street,London,EC1V 0JR

No Biography Available

Additional Information

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