How the GDPR will impact agencies and clients from a research perspective.


This course enables you to:

  • Understand how the new EU General Data Protection Regulation (GDPR) will affect market research
  • Ensure that your market research practice takes account of the changes in legislation by the time it is adopted in the UK in 2018.

Learning outcomes

By the end of the course, delegates should have a practical understanding of:

  • How the GDPR will impact agencies and clients from a research perspective
  • The changes to the content of the guidance provided by the MRS
  • How to ensure compliance
  • How to develop a detailed plan for their companies and audit compliance
  • The implications for their clients (and suppliers) and how the requirements of the legislation need to be reflected in relationships with third parties - clients and sub-contractors etc
  • Issues in other EU countries and the impact of the GDPR world-wide
  • The wider global data privacy landscape
  • How to address a range of issues and scenarios that they are likely to encounter

Who will benefit?

  • This course is suitable for researchers and Data Protection Officers throughout the research sector, whether working in agencies or in client-side organisations, including those responsible for quality and compliance issues.

The Old Trading House, 15 Northburgh Street,London,EC1V 0JR

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