
Beaufort offers high quality quantitative and qualitative research, with over 40 years' experience in UK consumer, b2b and social research.
Based in Cardiff, we deliver unique insight into Wales and Welsh language issues, offering a seamless bilingual research service. Research among Welsh speakers is a key strength.
We run 4 regular omnibus surveys focused on Wales:
And our flexible Snapshot Survey provides quick and cost-effective feedback from 500 Welsh adults.
Adam Blunt (Qualitative Associate Director)
Catrin Davies (Research Manager)
Rhys Hayward (Senior Research Executive)
Owen Knight (Associate Director)
Admin/Support staff: 3
Executive/Research staff: 9
Data processing: 1
Field interviewers: 120
Field managers/supervisors: 2
Spec writers: 3
Telephone interviewers: 50
Telephone managers/supervisors: 4
Total Number of Employees: 11 to 20

Beaufort have been a trusted partner of Principality for a number of years. During that time, Principality has undergone significant change and the brand has evolved accordingly. Having an agency partner who invests the time in understanding our business has been invaluable as it’s allowed us to shape and adapt our tracking programme so that it remains a powerful business tool. Beaufort are genuine collaborators and constructive challengers which is why they’ve become a trusted business partner for Principality.
Lucy Tarrant - Senior Research Manager, Principality Building Society
Beaufort’s analysis was insightful, practical and focused on action, giving us clear direction for our brand positioning, messaging and audience engagement. We were extremely happy with both the process and the outcome and would highly recommend Beaufort Research to any organisation looking for a thoughtful, rigorous and genuinely collaborative research partner.
Vicki Francis - Head of Marketing & Communications, Ty Hafan
You and your team’s guidance and wisdom has always been a delight, helping solve problems and show us opportunities on many occasions. It has been a pleasure and you’ve made it look easy (even though I know this isn’t always the case).
Paul Tapley - Head of Marketing, Transport for Wales
Beaufort helped us test complicated creative ideas with a range of age groups. They managed the group conversations with clarity, patience and helped us understand our audience response and in turn develop impactful creative.
Jemma Gabb - Head of Earned Media, Golley Slater
It was a pleasure to work with Beaufort Research. They were quick to resolve any issues that arose throughout the duration of the project and they delivered the high-quality survey outputs that we required under some very challenging timescales. Their diligence and professionalism helped us to make this the largest survey that we have ever conducted.
Tim Evans - Senior Insight Officer, Sport Wales
I’ve been really impressed with Beaufort’s approach to this work. They invested valuable time in developing a deep understanding of our business. They also displayed flexibility and pragmatism in adapting their approach to fieldwork in view of the pandemic. Crucially this was not at the expense of quality and the rich findings in their final report have exceeded our expectations.
Arthur West – Head of Customer Insight, Intellectual Property Office
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