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Made in Studios

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Made in Studios is a unique facility: a bright, vast space at the centre of Birmingham (business district), equipped with state-of-the-art technology and lavish, modern comforts.

Our experts take care of your whole project, from in-house live streaming to recruitment and moderating. Join us for complete peace of mind - and great insights!

We have 3 stunning, fully equipped studios to help you conduct all your qualitative projects (focus groups, individual interviews etc) right in Birmingham City Centre (less than 5 minutes walk from all 3 main stations).

Colmore and Newhall can comfortably seat up to 20 participants in a formal or informal setting, while Sarehole can easily seat smaller groups and IDIs.

Our clients lounge (behind the one way mirrors) will allow you to enjoy every second of the research in a relaxed yet professional environment.

The entire space is bathed with natural sunlight and offers an ideal environment for great insights!

Oh! Have I mentioned the wonderful team that will make sure the highest standards are met?

Our specialisms

Air Conditioning, Audio Recording, Break-out Areas, Broadband, Cameras with Client Control Option, Catering Facilities, CD Player, Digital Recording, Disabled Facilities, Dual Viewing Rooms, DVD Player, DVD Recording, Flipchart/White boards, FTP/File Transfer Service, High Speed Internet, Internet/Web Groups, Laptop Hire, Mac Hire, Meeting Rooms, Moderating, Office Services, One-way Mirror Observation, Overhead Projector, PC Hire, Picture in Picture Recording, Plasma Screens, Reception Area, Respondent Recruitment, Screen in Screen Recording, Stationery, Tape Conversion, Transcription, Translation, Translation Booths, Video Conferencing, Waiting Room, Web Streaming, Web usability Testing, Wheelchair accessible, Wireless Internet

Studio details


Studio 1: Size: 4 x 5 m; capacity: Boardroom 6–10; Classroom 6–10; Horseshoe 6–10; Informal 6–10; Theatre 6–10
No Viewing Room - Fully Equipped

Studio 2: Size: 5 x 9m; capacity: Boardroom 11–15; Classroom 11–15; Horseshoe 11–15; Informal 11–15; Theatre 11–15
Studio with Viewing Room - Fully Equipped

Studio 3: Size: 5 x 9m; capacity: Boardroom 11–15; Classroom 11–15; Horseshoe 11–15; Informal 11–15; Theatre 11–15
Studio with Viewing Room - Fully Equipped

Viewing rooms

View room 1: Size: 5 x 7m; capacity: 11–15
Large Viewing room, with breakout area

View room 2: Size: 5 x 3.5m; capacity: 6–10
Smaller Viewing room

Our people

Senior Contacts

Joseph Hinton (Head of Qual, UK)

Nicolas Keller (Managing Partner)

Izzy Nurdin (Country Director, UK)


"Getting back into viewing facilities has been immensely gratifying and neither myself nor my clients have been unaware of the pressures placed on them to secure bookings and reassure on safety at such a difficult time. Made in Studios has made my journey back into face-to-face a pleasure on several occasions. They’ve hosted me, my clients and my participants with warmth, diligence and a sense of fun. They’ve facilitated live-streaming so additional clients can view from home (game-changer) and made the rest of us feel we are at home. Nothing has been too much trouble. It’s been good to be back."  - Chloë Fowler, Founder, The Nest Research


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