Mindlab helps brands make confident decisions across concepts, communications and strategy by revealing what consumers cannot always tell you.
We combine behavioural science with implicit and explicit research to turn instinctive reactions and subconscious decision drivers into clear, actionable recommendations across brand, packaging, pricing and innovation.
Our specialisms
Charities/Voluntary, Drinks (Alcoholic), Drinks (Non-alcoholic), FMCG – General, Healthcare, Non-Profit, Online Retail, Sustainable Energy, Toiletries/Beauty Products, Wellness/Fitness
Advertising, Behaviour Insights, Brand/Branding, CHATBOT, Concept Testing, Consumer, New Product Development, Packaging/Design, Pricing, Segmentation research
Ad hoc, Advanced Statistical Techniques, Artificial Intelligence/ AI Powered Platforms, Copy Testing, Neuromarketing, Online Surveys, Quantitative
Our people
Senior Contacts
Juliane Beard (Director of Research)
Dylan Evans (Head of Internal Research)
Joe Hilling (Director of Innovation)
Duncan Smith (Managing Director)
Breakdown of Personnel
Total Number of Employees: 21 to 50