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Pook Fieldwork Ltd

Company Profile

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We are experts in UK fieldwork and we offer:

  • consumer and B2B qualitative recruitment
  • F2F interviewing, CAPI and pen & paper

Client service and quality management are our top priorities. We aim to build long-standing partnerships with our clients, working together with them to ensure the success of each project.

Our specialisms

Drinks (Alcoholic), Drinks (Non-alcoholic), Finance/Investment – Personal, FMCG – General, Food, Home/Garden/DIY, Retail, Tobacco, Toiletries/Beauty Products, Travel/Tourism
Advertising, Brand/Branding, Business-to-Business, Concept Testing, Consumer, Customer Experience, New Product Development, Packaging/Design, Product Testing, Usage & Attitude
CAPI, Face-to-Face, Focus Groups/Group Discussion, Hall Tests, In-Home/Doorstep Interviews, In-store/exit Interviews, Qualitative, Quantitative, Recruiting, Street/Mall Interviews
Affluent/High net worth, Children & young people, College students, Older people, Parents of young children, Youth/Teens
Republic of Ireland, UK

Our people

Senior Contacts

Barbara Pook (Director)

Breakdown of Personnel

Admin/Support staff: 1

Executive/Research staff: 2

Field interviewers: 550

Field managers/supervisors: 9

Telephone interviewers: 5

Total Number of Employees: 1 to 5


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