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Simpson Carpenter Limited

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Company Profile

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At Simpson Carpenter, we flip the focus.

It’s not all about us. It’s all about you.

Before searching for answers, we challenge the question.

We champion AI, but we’re architects of outcome, not pedlars of solutions.

If you want to prepare for what’s coming, not what’s comfortable – get in touch.

Our specialisms

Automotive, Fashion/Clothing, FMCG – General, Food, Healthcare, Pharmaceutical, Retail, Sport/Leisure/Arts, Technology, Travel/Tourism
Advertising, Analytics, Brand/Branding, Business-to-Business, Consumer, Customer Communities, Customer Experience, Customer Loyalty, International, New Product Development, Pricing, Usage & Attitude
Advanced Statistical Techniques, Consultancy, Ethnography, In-store/exit Interviews, Mobile Surveys, Online Communities, Online Qualitative, Qualitative, Quantitative, Tracking
Affluent/High net worth, Business decision makers, People with medical conditions, People with physical disabilities

Our people

Senior Contacts

Dave Bostock (Head of Digital)

Sandrine Cael-Ameura (Operations Director)

Tristan Farron-Mahon (Head of Sports Insight & Innovation)

Andy Humphries (Finance Director)

Pui-Tien Man (Head of Growth & Innovation)

Rowena Patterson (Head of Consumer Research)

Ana Ramirez (Head of Automotive Research)

Anna Sawka (Head of Healthcare Research)

Rupal Shah (Head of Retail Qualitative)

Tom Simpson (Managing Director)

Breakdown of Personnel

Admin/Support staff: 8

Executive/Research staff: 37

Total Number of Employees: 21 to 50

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