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The Business Advantage Group Limited

Company Profile

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B2B research consultancy in the global IT and Telecommunications sectors.

We provide solutions to complex business problems and deliver strategic market intelligence with Directors involved in all project stages utilising innovative, hybrid methodologies.

Our creative reporting skills and business insight enables us to provide highly actionable recommendations to our clients.

Our specialisms

Energy/Utilities, Engineering, Finance/Investment – Business, Industrial/Chemicals, Media (Broadcast), Mobile (online/media), Office Equipment, Online Media, Technology, Telecoms/Mobile/Internet
Brand/Branding, Business-to-Business, Competitive Intelligence, Concept Testing, Customer Experience, Data Analytics, International, New Product Development, Pricing, Usage & Attitude
CATI, Consultancy, Depth Interviews, Desk Research, Executive Interviews, Focus Groups/Group Discussion, Foreign Languages, Market reviews and analysis, Online Focus Group Hosting, Online Research/CAWI, Qualitative, Quantitative, Recruiting, Tabulation & Analysis, Telephone Interviewing
Canada, Central America, Central Europe, Eastern Europe, Northern/Western Europe, Scandinavia, South America, UK, USA, Worldwide

Our people

Senior Contacts

Bill Gordon (VP Business Development, US)

Sue Hannay (Director)

Nicola Mansfield (Director, Market and Competitor Analysis)

Chris Turner (Managing Director)

Breakdown of Personnel

Admin/Support staff: 2

Executive/Research staff: 4

Non-research: 5

Field managers/supervisors: 3

Telephone interviewers: 20

Total Number of Employees: 21 to 50

International Address

Business Advantage Group
1325 Howard Avenue, #216
Burlingame, California
CA 94010
Tel: +1 650 558 8870


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