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The New Fieldwork Company Ltd

Company Profile

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We are a completely Independent Company providing Fieldwork since 1983.

Key strengths are:
Experienced teams with high level account management.

National coverage.
Interviewers in all areas - fully trained in all aspects of exit and instore interviewing.

Flexible solutions.
Specialise in Hall tests, with well located, well trained supervisor and interviewer teams.

Our specialisms

Drinks (Alcoholic), Drinks (Non-alcoholic), Entertainment – in home, Entertainment – out of home, Fashion/Clothing, FMCG – General, Food, Tobacco, Toiletries/Beauty Products, Travel/Tourism
Advertising, Concept Testing, Consumer, Customer Experience, New Product Development, Packaging/Design, Pricing, Product Testing, Usage & Attitude
CAPI, Continuous, Eye Tracking, Face-to-Face, Hall Tests, In-Home/Doorstep Interviews, In-store/exit Interviews, Quantitative, Street/Mall Interviews, Tracking
Children & Young People, Older People, Parents, Women, Youth/Teens

Our people

Senior Contacts

Linda Henshall (Managing Director)

Steve Henshall (Director)

Tony Henshall (Director)

Breakdown of Personnel

Admin/Support staff: 10

Executive/Research staff: 5

Non-research: 5

Field interviewers: 450

Field managers/supervisors: 17

Total Number of Employees: 11 to 20

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