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White Rabbit Research

Company Profile

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White Rabbit Research is an independent qualitative consultancy with 25 years experience providing flexible research solutions to fit your needs and budget. Particular expertise in: media (TV / film / newspapers - print / digital); retail; restaurants; parents & kids; travel & tourism; betting / online gaming; telecomms and internet; brand and communications development 

Our specialisms

Entertainment – in home, Entertainment – out of home, Fashion/Clothing, FMCG – General, Gambling/Online Gaming, Media (Broadcast), Media (Print), Retail, Toiletries/Beauty Products, Travel/Tourism
Advertising, Brand/Branding, Concept Testing, Consumer, Customer Experience, Employee Research, New Product Development, Packaging/Design, Product Testing, Usage & Attitude
Co-creation, Creative development research, Depth Interviews, Ethnography, Face-to-Face, Focus Groups/Group Discussion, In-store/exit Interviews, Observation, Qualitative, Report Writing
Affluent, Children & Young People, High Net Worth, Parents, Women, Youth/Teens
Republic of Ireland, UK

Our people

Senior Contacts

Kathryn Coles (Director)

Breakdown of Personnel

Total Number of Employees: 1 to 5


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