MRS guidance

Our Guidelines are invaluable supplements to help you interpret and apply the MRS Code of Conduct, and to provide you with best practice advice. These Guidelines are currently being updated to reflect the data protection framework in the General Data Protection Regulation and Data Protection Act 2018.

MRS provides guidance across a range of research practice areas and industry sectors.

Our guidance documents cover important topics including Buying and Using Data Lists, Questionnaire Design, Mystery Shopping, Incentives, Qualitative Research Employee Research and Online Research.