The MRS Awards celebrate research's ability to drive innovation, inspire change and deliver results. Evidence matters and the MRS Awards are proof positive of the power of research.



Click here to see what the judges said about last year’s winners.
MRS members and Company Partners can read the winning case studies from last year.

Click here to see a list of past winners.

Applications of Research

This award is designed to highlight how research can effectively aid decision-making. Judges are therefore looking for solid case histories, although the project concerned does not have to have been fully completed since it could be part of a staged, ongoing, longer-term study.

Key criteria
  • Application of sound technique and method
  • Effectiveness in influencing the decisions made and outcomes achieved

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Applications of Research Award Entry.
Rules of entry – Applications of Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Business-to-Business Research

This award is designed to recognise outstanding research specifically in the business-to-business arena. The judges will be looking for full papers, not synopses, and these should clearly demonstrate both the innovative nature of the work and the demonstrable outcomes.

Papers describing both stand-alone B2B and B2B within B2C projects are equally eligible, but the latter will be judged on the B2B element alone.

The paper which best demonstrates research quality and vision (methodological or interpretative) and its effectiveness or application in the business-to business sector will win the award.

Papers presented at Impact 2017, BIG Forum or published in the International Journal of Market Research are automatically considered for the Award. Authors of these papers do not need to make a separate submission.

Papers may also be submitted specifically for this award. New and unpublished work will be considered.

Note: this Award is judged separately and all applications will be forwarded to BIG who will contact shortlisted candidates directly.

In association with
BIG.jpg

 

How to apply

A valid entry will comprise one copy of the written paper and one copy of the entry form

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: A written paper of any length plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Your paper must be presented as one complete document in MS Word
  • The document must include a title page which states the title of the paper and the name of the author as they should be published. This should also be stated on your entry form.
  • Charts/illustrations should be included within the body of the paper – appendices should be kept to a minimum.
  • Your submission will be judged on the merits of the summary/paper alone – no additional material will be considered.
  • The submission document and entry form should be sent as attachments to the same email with the subject line Business-to-Business Research Award Entry.
Rules of entry – Business-to-Business Research Award
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is no entry fee for this award.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Creative Development (Jeremy Bullmore Award)

The award will be given to the entry that best demonstrates the value research can bring to the understanding of creative ideas in any media. This includes any media or form where creativity is important (e.g. from TV through to packaging and format development) and in any stage of development.

Key criteria for this Award
  • Excellence and/or innovation in methodology, analysis and reporting of recommendations on a specific creative idea, campaign or execution(s)
  • Clear demonstration that the creative idea was improved and influenced by the research process
  • Effectiveness in influencing decisions and outcomes

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Jeremy Bullmore Award Entry.

 

Rules of entry – Jeremy Bullmore Award for Creative Development Research
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on Monday 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Cultural Insights (Virginia Valentine Award)

This award is designed to highlight how cultural insight can be leveraged to create leadership and growth for businesses and/or brands.

The judges will be looking for interesting case histories that demonstrate how cultural knowledge has been used to either reveal or develop a fresh perspective that more conventional methods alone could not achieve.

Cultural techniques and resources can include anything that gives attention to the environment around us, such as semiotics and ethnography; communications or desk-based analysis; social media analytics; to collaborations with academics or experts; and mixed methodologies of any sort; as long as the emphasis is on understanding how the world around us influences consumer behaviour.

The key to winning this award will be to highlight how cultural analysis (which can be part of a broader approach) can provide powerful new insights that address client challenges, leading to innovative solutions and commercial results for business.

The focus must be on original and innovative work that is rooted in a demonstrably rigorous technique.

The award is open to submissions from anywhere in the world, and can be from individuals, agencies, clients, or a combination of these.

Initiated and sponsored by
 

 

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Virginia Valentine Award for Cultural Insights Entry 2012.
Rules of entry – Virginia Valentine Award for Cultural Insights
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on Monday 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Financial Services Research

This award will be given to the submission that best demonstrates the value of research to clients in the financial sector.

Key criteria for this Award
  • Demonstration of approaches and methodologies tailored to the category
  • Innovation in methodologies used in this category
  • Evidence of the benefit to the client of a customized approach
Sponsored by
Lark.png

 

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Financial Services Research Award Entry 2012.

 

Rules of entry – Financial Services Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on Monday 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Healthcare Research

This award is designed to recognise research specifically in the field of health and healthcare, including pharmaceutical market research, whether on the consumer side or concerned with healthcare professionals.

Key criteria for this Award
  • Demonstration of approaches and methodologies tailored to the category
  • Innovation in methodologies used in this category
  • Evidence of the benefit to the client of a customized approach

Sponsored by
Lark.png
 
How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Healthcare Research Award Entry.
Rules of entry – Healthcare Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

 

 

Independents Day Award

This award is designed to recognise the contribution of researchers who choose to work as micro-businesses rather than in a larger agency environment. The Award will be given to the independent researcher who gives the best demonstration of their skills, expertise and experience in the delivery of a research project, the development or application of novel research methods or a contribution made to the success of a client’s business.

Examples of possible submissions
  • Case studies.
  •  Cataloguing and providing original comment on technical or topical issues.
  •  Developing best practice methodologies.
Key criteria
  • Show excellence when using established methodologies and techniques or show innovation, originality and relevance when using novel methodologies and techniques.
  • Demonstrate the intelligence and expertise used in responding to a client’s business issues and the contribution that the independent market researcher makes to the success of business.
In association with
ICGlogo.jpg

How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • a high resolution copy of your logo or a photograph of yourself (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. 

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send either a high resolution version of your company logo, or a high resolution photograph of yourself, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Independents Day Award Entry.
Rules of entry – Independents Day Award
  • Entries are welcomed from independent consultants who are members of either MRS or ICG and employ no more than 3 people. The primary contact on your Entry Form does not have to be the member, but must take overall responsibility for the entry..
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

THERE IS NO ENTRY FEE FOR THIS CATEGORY

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

MRS Award for Innovation in Data Analytics

This award will be given to the case study that best demonstrates how data analytics can be leveraged to create and inform strategy and growth for business and/or brands.

For the purposes of this award, data analytics encompasses transforming and modeling data with the goal of gaining insight and supporting decision-making. Specific technique(s) used could range from mainstream multivariate approaches (e.g. conjoint, k-means cluster) through to the application of machine learning or AI techniques. 

Key criteria:
    • Demonstration of a new, innovative and dynamic solution within the field of data analytics that has successfully addressed a specific internal or external client issue
    • How the technique has resulted in an impact for the internal or external client and delivered real commercial change: either a positive measureable return, increased customer and/or citizen engagement or specific change in business behaviour
    • Ability of the innovation to be applied to other areas in an effective manner
Initiated and sponsored by



How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

      • the innovative nature of the work
      • the demonstrable outcomes
      • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

      • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
      • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
      • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
      • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
      • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Innovation in Data Analytics Award Entry.
Rules of entry – Innovation in Data Analytics Award
      • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
      • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
      • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
      • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
      • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
      • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
      • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
      • Entries must be received by 10am on 2 July 2018 to qualify.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Innovation in Research Methodology

This award will be given for a paper describing a new methodology which adds to the body of market research knowledge and significantly contributes to the way research is both thought about and carried out.

Key criteria
  • Demonstration of a new, or the stretching of an existing, technique
  • Alternatively, the application of an established technique from another discipline to the research environment
  • Proof of effective application in the field
  • Ability to replicate the methodology

Anyone reading the paper must be able to replicate the methodology and papers must therefore be available in the public domain. Only published papers – or those which will have been published by 1 October 2018 – will be considered.

The paper does not need to have been published in a journal, any paper that can be accessed publicly is eligible, however it will be competing with papers that have been peer-reviewed so judges will expect similar quality. They will be looking for full papers – not synopses – and these should clearly demonstrate both the innovative nature of the work and the demonstrable outcomes.

Papers presented at the Impact 2018 or published in the International Journal of Market Research are automatically considered for the Award. Authors of these papers do not need to make a separate submission.

Sponsored by

KantarTNS.JPG

How to apply

A valid entry will comprise one copy of the written paper and one copy of the entry formEntries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: A written paper of any length plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Your paper must be presented as one complete document in MS Word
  • The document must include a title page which states the title of the paper and the name of the author as they should be published. This should also be stated on your entry form.
  • Charts/illustrations should be included within the body of the paper.
  • Your submission will be judged on the merits of the summary/paper alone – no additional material will be considered.
  • The submission document and entry form should be sent as attachments to the same email with the subject line Innovation in Methodology Award Entry.
Rules of entry – Innovation in Methodology Award
  • Papers submitted for this category must be available in the public domain. Only published papers – or those which will have been published by 1 October 2018 – will be considered.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify.

THERE IS NO FEE TO ENTER THIS CATEGORY.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Insight Management

The award will be given to the best case study from a client/agency or in-house client team demonstrating an innovative approach to insight management.

Key criteria for this Award
  • Demonstration of how an array of intelligence resources has been imaginatively organised and synthesised
  • Effectiveness in sharing the insights gained throughout the organisation and influencing the decisions made and the outcomes achieved
  • Evidence of how a collaborative approach contributed to its success

In association with
AURA-crop.png

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Insight Management Award Entry.
Rules of entry – Insight Management Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

International Research

This award is intended to single out the individual or organisation that has undertaken a significant international project i.e. one conducted across more than one country.

Key criteria for this Award
  • Demonstration of genuine innovation in addressing the specific issues relating to conducting an international research project
  • Effectiveness in influencing the decisions made and outcomes achieved
  • Effective communication of outputs across territories

In the context of this award ‘international’ means any project which is conducted primarily outside of the award entrant’s home territory. 

Sponsored by



How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line International Award Entry.
Rules of entry – International Research Award
  • By entering the Research Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you will have the opportunity to redact this before publication. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Media Research

The award will be given to research that best demonstrates a greater understanding of how a specific medium, or combination of media, work. New insights into established media (e.g. TV, posters, press), new media (digital of all kinds) or entirely novel media are all welcome.

Key criteria
  • Excellence and/or innovation in methodology, analysis and collection of data on the researched media/medium
  • Clearly advancing the understanding of the value of using a specific medium/combination of media
  • Effectiveness in influencing decisions and outcomes

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (about 300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Media Research Award Entry.
Rules of entry – Media Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. If payment is not received by 1 September 2018 your entry will be withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

New Consumer Insights

This award will go to the best case study from a partnership – client/agency or in-house team – that demonstrates how the understanding of the consumer in a particular market has been advanced.

Key criteria for this Award
  • Demonstration of how new research thinking has led to new consumer thinking
  • Effectiveness in influencing the decisions made and outcomes achieved
Sponsored by



How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line New Consumer Insights Award Entry.
Rules of entry – New Consumer Insights Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner on 4 December will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Public Policy/Social Research

The award will be given to the submission that best demonstrates the impact of research on the understanding of the issues relating to, and decision-making within, the public policy and/or social arena.

Key criteria
  • Demonstration of approaches and methodologies tailored to the category
  • Innovation in methodologies used in this category
  • Evidence of the benefit to the client of a customized approach
Sponsored by


How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry forms – these will constitute your award application. The document must include the title of the project and the entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Public Policy/Social Research Award Entry.

Rules of entry – Public Policy/Social Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you should clearly state this and may be asked to provide a redacted version for publishing. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. No extensions will be granted.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced once your entry has been processed. Failure to pay by 1 September 2018 will cancel your application.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Social Media Research

This award is designed to highlight how social media can be used as a research tool to identify new insights that drive growth for businesses and/or brands.

The judges will be looking for innovative case studies of how analysing social media data or integrating it into a broader research methodology has provided powerful new insights that address client challenges, leading to innovative solutions and commercial results for business.

Key criteria
  • Demonstration of a new, or best practice of an existing, technique in the field of research using social media
  • Proof of effective application and client impact in terms of real commercial change
  • Ability to replicate the methodology
Initiated and sponsored by
Twitterlogo.jpg

 

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

Basis of submission: 1,500 word synopsis plus 200 word summary.

Your summary is an important part of your application and should clearly demonstrate how your entry matches what the judges are looking for. You should highlight:

  • the innovative nature of the work
  • the demonstrable outcomes
  • why you believe your entry should win this award

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form – these constitute your award application. The document must include the title of the project and entrant name(s) as they should be published, the 200 word summary and 1,500 word synopsis.
  • Charts/illustrations can be included within the body of the paper, but do not contribute to the word count.
  • Your submission will be judged on the merits of the summary/paper alone – no appendices or additional material will be considered.
  • You must send a high resolution version of your company logo, or multiple logos if the project is a partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Social Media Award Entry.
Rules of entry – Social Media Research Award
  • By entering the Awards, you grant MRS and our media partners permission to publish your submission to promote our awards schemes and excellence in market research. If your submission contains sensitive information, you will be given the opportunity to redact this before publication. This is a condition of entry.
  • Entries are welcomed from individuals, teams or client/agency partnerships, but you must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • Submissions may be entered for more than one Award but must be tailored to meet the requirements for each specific category.
  • MRS reserves the right to re-assign an entry to another category if it is deemed more appropriate.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. No extensions will be granted.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. If you have not paid for your entry by 1 September 2018 it will be withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Best Agency

This award is split into two categories. The winners will both be agencies that really stand out from the competition as market leaders in their field. One award will be given to an agency with a turnover greater than £20million, and one will be given to an agency with a turnover of less than £20million to July 2018.

The Award is open to any MR agency that can genuinely claim to have had an exceptional year and that operates within a recognised self-regulatory research framework (MRS Company Partner, employs members of MRS or other equivalent associations outside the UK).

In both cases, judges will look for:

  • strong financial performance – this is crucial to success in this category. Please include metrics in your submission and provide details of turnover and profit for the twelve months to July 2018. If you do not provide this information, your entry will not go forward to the shortlisting stage. If your research business is owned by a larger group, please provide financial information on the research business only and NOT the Group as a whole.
  • research innovation – what has your business done in the last 12 months that has made the industry stop and think? Have you challenged established conventions? Have you developed a new approach, method or technique that has wowed clients and delivered tangible improvements to both their business and your revenue?
  • proven business-driven results – the judges will need to see that 2017/18 has been a great year for your business not just in terms of financials but in growth, development and an enhanced reputation. You should use clear metrics in your submission to demonstrate:
    • clear evidence that the agency has moved forward over the last 12 months
    • client list growth – give details here. Adding a number of clients is positive of course, but it’s not just about numbers. What is the value of the new clients and how have they contributed to your overall growth?
    • client retention – include in your submission not just how many clients have been retained but also how the revenue that they generate has also been retained (or grown).
  • added value services for clients – please give examples of where you have provided strategic advice and not just reported back findings, show how you are an integrated part of the client team, or give evidence of how you are helping the client team to improve their skills and enhance their reputation within the organisation.
  • strong sense of the agency's brand values – the judges want to understand the personality of the agency. What sets you apart and draws clients and industry talent to you?
  • staff retention/development – please provide more than just numbers and percentages. How does retention of junior staff compare to that of the senior team? Head office compared to regional/international offices? Give examples of what you have provided to staff to further their development.
  • flying the flag for the research sector – give examples of instances when you have presented research to a wider audience than just your clients, for example at conferences, industry events etc.
  • evidence that the agency fosters an inclusive and equitable workplace culture.
How to apply

A valid entry will comprise:

  • one copy of the submission document (see below)
  • one copy of the entry form (see below)
  • one piece of supporting material (see below)
  • a high resolution copy of your company logo (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from clients (which must be attributed).

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form below. 
  • You must send a high resolution version of your company logo in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form, supporting material and company logo should be sent as attachments to the same email with the subject line Best Agency Above £20million Award Entry or Best Agency Under £20million Award Entry.
Rules of entry – Best Agency
  • To enter for this award, the agency must participate in a recognised self-regulatory research framework (MRS Company Partner, employ members of MRS or other equivalent association outside the UK).
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • The judges' decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

Best Agency above £20million

Best Agency under £20million

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Best Innovation

Finalists in this category will be invited to present their entry to the judges at a 'Dragons' Den'-style session in London on Tuesday 16 October. Please ensure you are free on this date in case you are a finalist.

This award is intended to single out the individual or organisation that has pioneered a methodology, product, service, process or initiative that can be hailed an innovation in research across all international markets. The winning innovation will not merely be an incremental change in something already established within the sector, but a genuine innovation.

Its impact should be apparent and, at the very least, it should enhance the value of market or social research to clients and make a measurable difference to their success.

Depending on the nature of the submission (individual or company, product, process, technique or service), judges will consider:

  • Is it really innovative? How does it differ from anything that has gone before? It should not be incremental, but genuinely new.

  • How does it work? Entrants must include a case study, either real or hypothetical. This should demonstrate not only how the innovation works but also what it delivers i.e. what it achieves for organisations in practice.

  • What business need does it address? Who is this innovation for? How will this help new or existing clients do what they were doing better than before? Or how will it help them do something that they couldn't do before?

  • Can your innovation be protected/what is the IP value? Once it becomes public how easy will it be for others to copy? Can you capitalise by protecting the IP?

  • What is the size of the opportunity for this innovation? Give us an indication of the impact that the innovation will have, its commercial potential and how it is set to challenge and change the industry in the future (is it scalable?); what will its contribution be to the wider knowledge economy?

NB – the judges in this category have a good technical knowledge, therefore your submission should come from a technical perspective rather than be marketing-led. This is particularly important if you are shortlisted to the presentation stage, where it will be important to have individuals present who can explain the innovation and what sits behind it and not just ‘sell’ it to a client.

How to apply

A valid entry will comprise:

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from clients or your own senior management (which must be attributed).

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form. 
  • You must send a high resolution version of your company logo, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Best innovation Award Entry. 
Rules of entry – Best Innovation
  • The ‘innovation’ must have been made in the 12 months up to 1 July 2018.
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Best In-house Team

This award seeks to find the equivalent of Best Agency but on the client side; put simply, the best in-house research team. The winner will be the research or insight team from within an organisation – public or private sector – that can best demonstrate how they have developed and delivered outstanding work which has helped transform their organisation, its approach, products, services or bottom-line performance.

Judges will look for:

  • evidence of a body of research work which has genuinely affected an organisation’s strategy, orientation, business or focus
  • practical demonstration that the research/insight team's wider contribution to the organisation led directly to a stronger campaign, programme or way of working/delivering
  • working and influencing across departments – to include marketing communications disciplines but also to go beyond them – to deliver tangible bottom-line results
  • demonstration that the resources available/used – both internal and external agency support – have been well managed to deliver the best value and most relevant insight
  • innovative approaches focused on partnership (both within and outside the business) and mutual improvement
  • demonstration of how research has been used beyond traditional marketing channels to further the business. This could be in communications, public affairs, HR or commercial aspects of the business/organisation.
  • flying the flag for the research sector – give examples of where you have presented research to a wider audience than just your in-house clients e.g. at conferences, industry events etc.
  • evidence that the organisation fosters an inclusive and equitable workplace culture.
How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • one piece of supporting material (see below)
  • a high resolution copy of your company logo (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from the team/senior colleagues in the organisation/external and business agencies/consultants (these must be attributed).

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form. 
  • You must send a high resolution version of your company logo in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form, supporting material and company logo should be sent as attachments to the same email with the subject line Best In-house Team Award Entry.
Rules of entry – Best In-house Team
  • Only in-house teams are eligible for this award, not research agencies.
  • The work referred to must have been done in the 12 months up to 1 July 2018.
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Best Place to Work

Organisations have to fight hard to recruit and then retain people, and this award aims to highlight those that really put people at the heart of their overall strategy.

The winner of this award will be the business that can demonstrate innovative thinking, enlightened approaches and new initiatives that make their organisation a great place to work.

Please include specific examples in your submission – not just generalisations.

You should also include metrics that demonstrate what you have invested in making your organisation the best place to work and illustrate the return on that investment.

Judges will look for:

  • practical demonstration of the professional development of staff at all levels (including management)
  • encouragement of better working techniques and/or ways of working that lead to better performance and productivity
  • what is your approach to recruiting graduates and non-graduates or apprentices? Do you actively try to attract people from outside the industry?
  • evidence that employees are offered real career prospects – what are the routes to promotion within the organisation? How many promotions have been made (and at what level) in the last 24 months?
  • information on the organisation’s record in retaining senior staff. How do you achieve this?
  • evidence that the organisation is seeking to widen the skills and knowledge base of its employees beyond the research world and into the wider commercial arena
  • details of your approach to diversity
  • personal and professional development for the good of the individual as well as the business
  • a business that rewards staff for a job well done
  • a sense of pride and belonging among the team. How would you describe the culture of the agency? How do members of staff fly the flag for the agency outside the confines of the office?
  • evidence that the organisation fosters an inclusive and equitable workplace culture.
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How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • one piece of supporting material (see below)
  • a high resolution copy of your company logo (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from colleagues (which must be attributed).

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form.
  • You must send a high resolution version of your company logo in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form, supporting material and company logo should be sent as attachments to the same email with the subject line Best Place to Work Entry.
Rules of entry – Best Place to Work
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • The judges’ decisions are final. The Panel will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. No extensions will be granted.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Breakthrough Business of the Year

New thinking and innovation are essential to keep the research industry fresh and maintain its long-term future. This award sees our Best New Agency category expanded and acknowledges both the entrepreneurial spirit of those setting up new agencies, as well as the achievement and ambition of those who have transformed or turned around an existing business or department.

The award is open to new agencies, new businesses, teams or divisions within larger agencies and existing agencies who have recently undergone a significant change, which could include management buy outs, mergers with other agencies, acquisitions, rebranding and repositioning, or financial and HR turnaround stories.

Entrants must demonstrate that the breakthrough, change or new business launch has taken place within the last 24 months (up to 1 July 2018)

All entrants must operate within a recognised self-regulatory research framework (MRS Company Partner, employ members of MRS or other equivalent associations outside the UK).

In all cases, you must clearly demonstrate how you are doing things differently from your competitors, parent companies, previous incarnations or the larger organisation you are part of (if the latter, you must demonstrate the extent to which you are operating outside the main group and/or wider business).

What the judges are looking for:

For all entrants:

  • new business models – a working methodology that changes the way research is viewed
  • research innovation (new solutions, concepts and approaches)
  • an indication of the direction of the business or team in terms of consolidation and growth
  • flying the flag for the research sector – give examples of instances when you have presented research to a wider audience than just your clients e.g. at conferences, industry events etc.
  • clear metrics proving the sustainability of the breakthrough – this could be turnover, customer/employee satisfaction scores or any solid metric which gives evidence of the breakthrough’s success.
  • evidence of a sustainable financial model and an indication of prospects for financial growth.
  • demonstration of why a client should choose you over and above what already exists. What are you doing that is different? How are you adding value, giving insight that no-one else can deliver?
How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • one piece of supporting material (see below)
  • a high resolution copy of your company logo (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from colleagues (which must be attributed).

 

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form.
  • You must send a high resolution version of your company logo in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form, supporting material and company logo should be sent as attachments to the same email with the subject line Breakthrough Business of the Year Entry.
Rules of entry – Breakthrough Business of the Year
  • The breakthrough must have taken place in the 24 months up to 1 July 2018.
  • To enter for this award, the organisation must participate in a recognised self-regulatory research framework (MRS Company Partner, employ members of MRS or other equivalent association outside the UK).
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • The judges’ decisions are final. The Panel will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify. No extensions will be granted.

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Business Impact of the Year

This award recognises a client or organisation that is using research to make a real and lasting impact on their business and operations.

We welcome joint entries that celebrate partnerships between clients and agencies, as well as direct entries from client organisations.

To win it, you will need to demonstrate how research has played a major role in shaping business-critical aspects of operations. It could relate to practical structural and operational aspects of your business and / or its overall corporate direction. Alternatively, it could focus on (but is not restricted to) research impact on:

  • the way that you communicate effectively with customers and stakeholders
  • the way in which you develop new products
  • your approach to sales and customer satisfaction or
  • the way in which you attract and retain membership, funding, sponsorship or other forms of support

Judges will look for:

  • effective incorporation of the evidence gained from research into business/operational strategy
  • evidence that the research has made a positive impact on the business in terms of reformed business practice and / or changes in company culture/attitudes
  • evidence of how research helped deliver bottom-line improvements in the organisation
  • the reach of the impact within the entire organisation
  • the positive impact of research on customers and stakeholders
How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • one piece of supporting material (see below)
  • a high resolution copy of your company logo (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from clients (which must be attributed).

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form.
  • You must send a high resolution version of your company logo, or two logos if the project is an agency/client partnership, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form and company logo should be sent as attachments to the same email with the subject line Business Impact Entry.
Rules of entry – Business Impact of the Year
  • The evidence for your claim must come from work in the 12 months up to 1 July 2018.
    • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
    • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
    • Entries must not overtly ‘sell’ any organisation. Company logos are acceptable.
  • The judges’ decisions are final. The judges will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on  2 July 2018 to qualify. 

There is an entry fee for this award:

MRS Member/Company Partner
£500 + VAT (£600) for first entry
£250 + VAT (£300) for each additional entry, in any category

Non-Member
£750 + VAT (£900) for first entry
£250 + VAT (£300) for each additional entry, in any category

Reduced fees for non-profit organisations
Non-profit organisations are eligible for a reduced entry fee of £150 plus VAT. Submissions must be solo authored by the non-profit organisation and the non-profit organisation must be the only named organisation both in the body of the submission and the title.

You will be invoiced after the closing date. Failure to pay by 1 September 2018 will lead to your entry being withdrawn.

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

Young Researcher of the Year

This award is open to any agency or client-side researcher who will be aged under 30 as of 1 July 2018.

We want to hear about the real bright sparks of the profession. Those young people who really make an impact on a project through their creativity, ideas and ability to improve a given brief through the quality and invention of their thinking. The judges will look for evidence of outstanding personal achievement in handling research projects, showing creativity, relevance to brief and results. Evidence of commitment to extending their skills and pursuing relevant professional qualifications will also be important.

In addition, the judges will expect to see evidence of the individual acting as a young ambassador for the profession, flying the flag for research and its importance outside the confines of the day job.

All nominations must be made (or supported by) the individual's departmental manager, clearly demonstrating the contribution made by the individual. Details of the nominee's career history and professional qualifications should also be included.

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How to apply

A valid entry will comprise:

  • one copy of the submission document
  • one copy of the entry form
  • one piece of supporting material (see below)
  • a high resolution photograph of the nominee (in jpg format)

Entries should be sent to researchawards@mrs.org.uk by 10am on 2 July 2018.

Submission format

The submission document grants you 500 words (max) to state why you should win the award plus three 100-word supporting statements from colleagues or clients (which must be attributed).

You are permitted to provide one piece of supporting material. This can be either:

1) A video or audio file of no longer than 3 minutes

2) A PowerPoint presentation of no more than 10 slides

3) An infographic

Please make it clear in your written submission what the supporting material is intended to illustrate.

Only electronic applications in the required format will be considered for this award.

  • Download and complete the Word submission document and entry form.
  • You must send a high resolution photograph of the nominee, in print quality jpg format (300dpi) to be used for publicity purposes if your entry is shortlisted for an award.
  • The submission document, entry form, supporting material and company logo should be sent as attachments to the same email with the subject line Young Researcher Entry.
Rules of entry – Young Researcher of the Year Award
  • The entrant must be aged under 30 as of 1 July 2018.
  • You must nominate a primary contact on your Entry Form who will take overall responsibility for the entry.
  • The primary contact must ensure that permission to enter the Awards is obtained from all parties involved including any clients or suppliers.
  • The judges’ decisions are final. The Panel will not enter into correspondence about why an entry is not selected as a finalist.
  • Entries must be received by 10am on 2 July 2018 to qualify.

There is an NO ENTRY FEE for this award:

One ticket to the Awards Dinner will be allocated per shortlisted entry. Additional tickets can be purchased nearer the time at the standard advertised price.

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