Call for Contributions: MRS Behavioural Science Summit 2026

Behavioural Science has never been more widely applied. From informing policy and nudging behaviour to shaping brand strategy, customer experience and commercial outcomes, it’s transforming the way organisations understand and influence behaviour in the real world.

The MRS Behavioural Science Summit 2026 is requesting real-world case studies that demonstrate how behavioural science is being applied today in a range of contexts.

We’re looking for sessions that:

• Showcase applied behavioural science in action
• Demonstrate measurable impact on behaviour or business outcomes
• Explore the integration of behavioural science with AI, data and insight methodologies

Topics of interest include (but are not limited to):

• Behavioural science in insight and research
• Nudging and choice architecture in commercial and public contexts
• Behavioural design in products, services and experiences
• The intersection of AI and behavioural science
• Bias, heuristics, and decision-making in consumers and organisations
• Driving behaviour change at scale
• Ethical considerations and responsible behavioural influence

Submission guidelines

If you have a story to tell or a perspective that will push the industry forward, we want to hear from you. Please submit your suggestion for the MRS Behavioural Science Summit via our online form. Let us know if you’d like to be considered for a case study, no slides panel session or in-conversation (interview style) session. All conference slots are 30 mins.

A quick note on our selection criteria:

We give priority to:

• Client-side speakers or client agency co-presenters
• Hot-off-the-press insights or pioneering techniques
• New and diverse voices in the field
• MRS company partners

Submission deadline 5 May

MRS is committed to equal gender representation on the conference platform. MRS also strives to achieve a minimum target of 15% of speakers from ethnically diverse backgrounds.