With the evolution of ‘big data’ managing business intelligence can mean dealing with a variety of information sources: customer databases, external data sources and research results. Integrating these streams of insight and intelligence can expose new understanding and strategic direction to provide deeper levels of insight and intelligence for your organisation or client.

Knowledge, Skills and Attitudes

1. Understand and apply appropriate data collection methodology(s) using research techniques, internal or external data sources, etc

2. Understand and establish relevant data protocols, understand client data needs, implementing relevant data legislation (e.g. Data Protection Act 1998) and/or quality requirements

3. Evaluate and select appropriate quantitative or qualitative data collection tools

4. Understand and apply quantitative statistical and data modelling techniques and/or qualitative techniques

5. Understand and apply data and/or customer segmentation techniques

6. Understand and apply data techniques for the analysis and interpretation of multiple data sets and/or data sources

7. Understand and deploy appropriate techniques for the interpretation of findings e.g. visualisation, storytelling, etc.

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&more Late Summer Party 2022

London

No one wants summer to end, so we’re extending it by a week or so into early September… so you’ve got time to get back from your holiday, get your most important projects off your desk and then join us for the &more Late Summer Party for free drinks, food, celebration, networking and ping pong!

Sep
07
2022

Wednesday
18:00–22:00

Understanding and Using the Scenario Thinking

Virtual training course

In uncertain times, predictions tend to be wrong, the antidote is Scenario Thinking

Sep
12
2022

Monday
09:00–13:00

Introduction to Qualitative Research

Virtual training course

Understand the role of qualitative research and the basic methods involved

Sep
12
2022

Monday

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