Understand and apply best practice to provide ethical and quality based research decisions
ShareMRS champions the highest ethical, commercial and methodological practices in research, providing fair regulation, clear guidance and practical advice.
Understanding and applying best practice ensures that the delivery of research results are built upon a rigorous ethical framework to create informed and quality based business decisions.
Knowledge, Skills and Attitudes
1. Understand and apply the MRS Code of Conduct when undertaking research and insight activities
2. Understand and apply relevant legislation when undertaking research and insight activities e.g. the Data Protection Act in the UK
3. Understand and apply relevant quality assurance
Storytelling Bootcamp
Virtual training course
Create insightful, innovative and inspiring deliverables that move audiences to action
Essentials of Qualitative Research
Virtual training course
Briefing, design, fieldwork, analysis and presentation.
AI Agents in Market Research: Revolutionising Data Insights and Decision-Making
Unleashing LLM-Powered Agents That Reason, Analyse, and Deliver Insights
Discover how to future-proof and scale Market Research and Customer Experience insights by integrating autonomous AI agents into your Quant, Qual and Analytics workflows.
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15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk
The Market Research Society (MRS) is the world's leading research association. For all those who need, generate or interpret the evidence for making good business and policy decisions. Click here to find out more about us.
©2025 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk