We are an independent, employee owned participant recruitment agency. We recruit participants for all on-line and face to face methodologies by using traditional, modern and emerging techniques.
We are experts in creating screeners and are passionate about standards and accreditation. Our recruiters are regularly trained and we have a thorough participant validation, verification and confirmation process.
We are solution focussed fieldwork partners with a can-do attitude, adding value to your project at every stage from initial enquiry to completion. Each project has a dedicated project manager. We have the capacity to manage multiple projects whilst retaining a small agency level of care and commitment. We are proud to be entering our 25th year of fieldwork expertise!
Elaine Francis (Founder)
Heather Makin (Associate Director)
Rachael Penny (Associate Director)
James Sainsbury (Managing Director)
Danielle Simpson (Director)
Daniel Taylor-Lund (Senior Project Manager)
Admin/Support staff: 4
Executive/Research staff: 19
Field interviewers: 400
Field managers/supervisors: 5
Telephone interviewers: 11
Telephone managers/supervisors: 2
Total Number of Employees: 21 to 50
Criteria Fieldwork is the only dedicated qualitative fieldwork company, leading the way since 1996.
"It remains a pleasure to be working with Criteria. The team have worked so hard for us over the past few months during uncertain and challenging times. We honestly couldn't have delivered as successfully without their help as we had to re pivot methodologies on line whilst keeping all checks and balances in place. Their partnership means a great deal to us." (Adam Hendrick, Flamingo)
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