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MMR Research Worldwide Ltd

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Fighting ordinary innovation for the world's leading brands since 1989.

MMR Research Worldwide is your global consumer and sensory research partner.

We help you create more powerful user experiences through your products and brands. 

We combine genuine sector expertise and industry-leading consumer research solutions, working with brands of all sizes to engineer sensory experiences that perfectly land a brand promise. 

We have more than 30 years' unrivaled experience across food, drink, household care, personal care and beyond.

From branding and innovation to product development and retail strategy, we'll do what it takes to make sure your brand really takes off.

 

Our specialisms

Drinks (Alcoholic), Drinks (Non-alcoholic), Fashion/Clothing, FMCG – General, Food, Nutrition, Online Retail, Pets/Petcare, Retail, Tobacco, Toiletries/Beauty Products, Transportation, Wellness/Fitness
Analytics, Artificial Intellegence/ AI Powered Platforms, Behaviour Insights, Brand/Branding, Business-to-Business, CHATBOT, Concept Testing, Consumer, Customer Communities, Customer Experience, Data Analytics, Forecasting, International, Lifestyle & value trends, New Product Development, NEW TECH/AI , Online Panels, Packaging/Design, Pricing, Product Testing, Research technology , Segmentation research, Social Research, Trendspotting, Usage & Attitude
Ad hoc, Advanced Statistical Techniques, Artificial Intellegenc/ AI Powered Platforms, Co-creation, Consultancy, CX Benchmark Studies, Depth Interviews, Ethnography, Executive Interviews, Eye Tracking, Focus Groups/Group Discussion, Gamification, Hall Tests, In-store/exit Interviews, Market reviews and analysis, Mobile Surveys, Multivariate Stats and Modelling, Omnibus Surveys, Online Communities, Online Focus Group Hosting, Online Qualitative, Online Research/CAWI, Online Results and Data Portals, Online Surveys, Panels, Qualitative, Quantitative, Questionnaire Design, Self-serve/DIY platform, Tabulation & Analysis, Workshops
Black/Black British, Children & young people, Ethnic minorities, Hispanic heritage, Parents of young children, Youth/Teens
Africa, Australasia, Central Asia, Central Europe, China, Eastern Europe, France, India/Pakistan, Middle East, Northern/Western Europe, South America, UK, USA, Worldwide

Our people

Senior Contacts

Jennifer Brown (Managing Director, USA)

Ben Fathers (Managing Director, Ideal Insight)

Joe Goyder (Managing Director, Huxly Global)

Louisa Griffiths (Director)

Judith Henderson (Managing Director EMEA)

Mat Lintern (Global CEO)

Joe Rudkin (Chief Marketing & Growth Officer)

Mark Sismey (Managing Director Asia)

David Thomson (Chairman)

Breakdown of Personnel

Admin/Support staff: 50

Executive/Research staff: 300

Non-research: 70

Data processing: 20

Field managers/supervisors: 2

Spec writers: 1

Total Number of Employees: 500+

Open-quote-mark

'Fast becoming one of my favorite agencies to work with' - INSIGHT MANAGER, Diageo

 


'Working with a world-class organisation such as MMR has allowed us to develop a top-notch descriptive [sensory] panel that operated with flawless execution' - SENIOR SENSORY EVALUATOR, Boots 

 

'Thank you for the [consumer] workshops tonight. They went brilliantly. The recruitment was fantastic - I've never seen such great participants!! The sessions flowed really well and we got the depth we really needed' - SENIOR INSIGHT MANAGER - EUROPEAN INNOVATION, Kellogg's

 

'I feel they care, and that's what sets MMR apart' - SENSORY AND CONSUMER SCIENCE TEAM, Campbells 

 

'MMR is the agile research partner I've been looking for to provide a smart and efficient way to get clear and actionable results. Delivering speed, flexibility and expertise, the team listen to and work with you as a real partner.' - SENSORY AND CONSUMER SCIENCE MANAGER, Barilla

Addresses

Wallingford House
46 High Street
Wallingford
Oxfordshire
OX10 0DB
Tel: +44 (0)1491 824999
Fax: +44 (0)1491 824666
Email: info@mmr-research.com

104-110 Crowmarsh Battle Barns
Preston Crowmarsh
Wallingford
Oxfordshire
OX10 6SL
Tel: +44 (0)1491 824999
Fax: +44 (0)1491 824666
Email: info@mmr-research.com

International Addresses

MMR Research Worldwide Brazil
VIP OFFICE PAULISTA 2
Alameda Santos, 1165
Cerqueira César
São Paulo, Brazil
01419-002
Tel: +55 (11) 96915-5135

MMR Research Worldwide (India) Pvt Ltd
AWFIS Solutions, 10th Floor
R City Mall, Lal Bahadur Shastri Rd,
Amrut Nagar, Ghatkopar West,
Mumbai
400 086
Tel: +91 99 2095 1199 

MMR Research Worldwide Colombia
Calle 6 Oeste #1C-25
Edificio los Cristales, RioCowork
Cali, Colombia

MMR Consulting Shanghai Ltd
Room 2001-2004
No 300 Xikang Road, Benben Building
Jing’an District
Shanghai
200040
Tel: +86-021-6031-8838

MMR Research Worldwide Private Limited (Singapore)
Sensory Science Centre Singapore
Harbourside 1
1 Boon Leat Terrace, #05-01
Singapore
119843
Tel: +6566590520

MMR Research Worldwide (Pty) Ltd
21 Aurora Drive
1st Floor, Liberty Life Building
Umhlanga Ridge, 4301
Durban
Tel: + 27 31 830-5558

MMR Research Worldwide Inc.
15 West 27th Street
8th Floor
New York
NY 10001
Tel: +1-212-897-2806
Fax: +1 914 332 1452

MMR Research Bangkok
33/4, The Ninth Tower A, 35th floor,
Rama 9 road, Huaykwang,
10310

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