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Watermelon Research

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Company Profile

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Watermelon are Customer Experience, Insight and Fieldwork specialists. 

We transform the fortunes of our clients by identifying and prioritising CX improvement opportunities and initiatives that deliver ROI.

We connect global clients with their customers, bridging the gap between technology and insight by using dynamic tools, platforms and surveys to help them create smarter, customer-centric businesses. We don't believe in one size fits all design. Instead, we offer flexible, tailor-made approaches, making it easy to build programmes to suit any business.

Our team of consultants are always on-hand to make our clients' lives easier.  We understand the processes end to end. Whether it’s building journey maps, identifying how best to engage with customers, integrating with systems, designing reporting dashboards or delivering insight, we are always here to advise and support.

Fully trained in quantitative and qualitative research methods and web development, the team deliver accurate, innovative, insightful outcomes for every study – whether it's an ad hoc or continuous project – with fast turn-around times.

Our key offerings include:

Customer Experience – tailored, real-time Voice of the Customer programmes 

Insight - design and delivery of analysis that adds value and drives commercial impact.

Research – smart, innovative and pragmatic field and tab solutions , across qualitative and quantitative projects

As a team we are fun, dynamic and - above all - passionate about research and technology.

Our specialisms

Energy/Utilities, Environmental, Finance/Investment – Business, Finance/Investment – Personal, FMCG – General, Healthcare, Insurance, Property/Construction/Housing, Retail, Sustainable Energy, Technology, Telecoms/Mobile/Internet, Transportation, Travel/Tourism
Brand/Branding, Business-to-Business, Concept Testing, Consumer, Customer Communities, Customer Experience, Customer Loyalty, Data Analytics, Employee Research, International, Multi-Mode Fieldwork, Online Panels, Opinion Polling, Pricing, Usage & Attitude
Ad hoc, Advanced Statistical Techniques, Benchmark Studies, Co-creation, Coding/Data Entry, Consultancy, Continuous, Data Analytics, Depth Interviews, Diary Studies, Ethnography, Face-to-Face, Focus Groups/Group Discussion, Hall Tests, In-store/exit Interviews, Mobile Surveys, Multivariate Stats and Modelling, Online Focus Group Hosting, Online Qualitative, Online Research/CAWI, Online Results and Data Portals, Online Surveys, Panels, Qualitative, Quantitative, Questionnaire Design, Recruiting, Report Writing, Tabulation & Analysis, Tracking, User Experience, Workshops
Australasia, Northern/Western Europe, UK, USA, Worldwide

Our people

Senior Contacts

Mark Squires (Chief Executive Officer)

Breakdown of Personnel

Executive/Research staff: 50

Non-research: 5

Total Number of Employees: 51 to 100

International Address

Watermelon Research
Suite 602, 6th Floor,
66 Wentworth Avenue
Surrey Hills
NSW 2010
Tel: +61 (0) 2 8284 7209


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