25th February 2016

Using Research To Engage New Audiences, Identify New Opportunities And Deliver Responsive Propositions To Empowered Healthcare Consumers

Technology has transformed the UK’s health and wellbeing market and has empowered users to be more knowledgable and hands on than ever before. The vendor market is bustling with new entrants excited by the enormity of the opportunity for launching new propositions designed to promote healthy living, improve ease and efficacy of existing medical devices and to assist those with managing long term conditions. In turn, healthcare organisations are excited about the new range of possibilities to engage with healthcare consumers and to provide improved care and solutions.

The MRS Consumer Health & Wellbeing conference will demonstrate how research is being used in healthcare to engage users and influencers, drive behaviour change and inform healthcare strategy. A one-day event packed with insights, strategies and research that offers delegates the opportunity to:

• Gain key insights into digital innovation in UK healthcare and assess new opportunities for new entrants and traditional healthcare companies

• Examine how data analytics is delivering unique insights to improve patient outcomes and extend market opportunities

• Evaluate new research paradigms relevant for a consumer centric healthcare landscape

• Examine innovative research methodologies that are successfully reaching hard to reach and vulnerable groups of people

• Hear how to feed insight into behavioural change programmes to encourage healthy lifestyles and to radically reduce the burden on healthcare budgets

• Maximise the impact of your research with stakeholders & the public

Radisson Blu Edwardian
9-13 Bloomsbury Street,London,WC1B 3QD

Additional Information

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