Compelling brand stories, unrivalled insights, new research endeavours
Dramatic changes in the media
landscape have led to an ongoing revolution in how content is created,
shared and consumed. Consumer expectations and behaviour are changing at
a rapid speed and consequently approaches to influencing
and engaging audiences need to keep pace. This fast paced industry
presents huge uncertainty, challenge and opportunity for brands, content
creators, and media platforms.
The MRS Media Research Summit will
put new approaches to communication, storytelling and measurement under
the spotlight. We're looking to showcase compelling stories and
unrivalled insights from leading brands that will
help delegates adapt and evolve to meet new needs in this complex and
fast moving sector.
We invite you to submit
your case studies, keynote suggestions, debate topics and interactive
workshops on any of the following areas:
Latest consumer trends
into devices, platforms and services including broadcast media, VOD,
social platforms, user generated content and social gaming, mobile
Brand new Insights
into the new influencer landscape, new ways of thinking about
storytelling and new approaches to managing and optimise brand,
reputation and identity
Cutting edge methodologies for capturing emotions, tracking usage, understanding behaviour and measuring impact
A quick note on our selection criteria:
With just 12 sessions to fill we have to be ruthless when selecting speakers and papers and so priority is given to:
Client side presenters / co-presenters
New, hot-off-the-press, research
Interesting, novel and interactive session formats
If you'd like to share your latest
research and insights with your media and research industry colleagues
please submit a brief synopsis (approx. 200 words) for consideration by
Friday 10 February to firstname.lastname@example.org.
Where is the event taking place?
London Zone 1, TBC.
With thanks to:
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Please click on the photographs to view each speaker's biography.
Delegate fee until 21 April 2017 MRS Member £355 (£426 inc VAT) Non-Member £485 (£582 inc VAT) Please note: Early Bird fees must be paid in full by 21.04.17 Delegate fee from 22 April 2017 MRS Member £455 (£546 inc VAT) Non-Member £585 (£702 inc VAT)