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Kapow! We know the right language matters so much, but how can we best use it to pack a punch and deliver the greatest impact? This free webinar will tackle the crucial topic of linguistics in research – the role it plays, why it matters and how to best develop your linguistic expertise.

Helping us to get our language fighting fit will be Dr. Russ Wilson, an expert strategic research practitioner who has spent the last 20 years analysing language to better understand culture, people and brands. From a PhD in Applied Linguistics, to leading a research team at Amazon, and now as Managing Director of Qualitative Research at Quadrangle, language has played a core part in everything that he has done.

This session will cover the role that language plays in research and why it matters so much, exploring it from the macro level of culture, through to the micro level of conversations.

  • Explore case studies on favourite examples where language has been at the core of insights
  • Apply hints and tips from this webinar to increase your linguistics expertise and enhance your career
  • Access the brainpower of a linguistics expert in an engaging Q&A session

This webinar is an exclusive benefit to &more members* as part of our remit to help young researchers maximise their skills and level-up their careers.

Empower your language and become a linguistics champion – join us on the 15th June for this knockout web session!

*The small print: &more is the free network for those under 30 or within the first five years of their research career. You can join online here or email melissa.coghlan@mrs.org.uk to find out more.


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