Please note: we have a strict minimum for this course of 8 delegates.  The cut off date for meeting the required number of delegates is Friday 13 September, so if we have not met the number at that date the training will be postponed and an alternative date will be confirmed.

Morning Course:

10: 00 - 12:30 Data Privacy in Research (1/2 day Introductory Course):

This introductory course is suitable for researchers throughout the research sector with no prior knowledge in data protection. It will provide an overview of the data protection principles and key concepts in the UK Data Protection Act 2018 in the context of the research sector. It will help participants develop an awareness of the legal framework and context for data protection and build confidence around their responsibilities.

£175 for Members and CPS

£245 for non-Members.


Afternoon Course:

14:00 – 16:30 Conducting a Data Protection Impact Assessment for research projects (1/2 day Intermediate/Advanced Course)

This course is designed for those with good understanding of data protection concepts. It is suitable for researchers and Data Protection Officers throughout the research sector, whether working in agencies or in client-side organisations, including those responsible for quality and compliance issues.

DPIA’s are required for processing that is “likely to result in a high risk to the rights and freedoms of natural persons.” The course will use case studies to explore the appropriate use of and approach to of data protection impact assessments for research projects focusing on the use of DPIA’s in line with regulatory Guidance published by the Information Commissioner’s Office (ICO) in this area.

£175 for Members and CPS

£245 for non-Members


If you wish to attend both courses:

£325 for Members

£475 for non-members


“Valuable, relevant and good value for money!”

Patricia O'Connor, Foolproof

08 February 2017

“A must for any market research company who handle data.”

James Latham, Protel Fieldwork

20 September 2016

“Concentrated, but engaging and very relevant.”

Ann-Marie Queensmith, Kudos Research

20 September 2016

“Informative , enjoyable and worthwhile.”

Emily Arthur, Opinion Matters

“Informative  and essential for anyone working in market research today.”

Sarah Taylor, Added Value

“Peter had a very in depth understanding of DP issues with clear and comprehensive presentations.”

Joanne Gallagher, Age Concern & Help the Aged


The Old Trading House, 15 Northburgh Street,London,EC1V 0JR

A Visiting Fellow at Cranfield School of Management, specialising in key account management, market research and marketing accountability. Appointed Editor-in-Chief of the International Journal of Market Research (IJMR) in 2004 and is joint editor of 'Market Research Best Practice, 30 visions for the future' (ESOMAR/Wiley 2007) and joint author of 'Marketing Accountability' (Kogan Page 2009) and ‘Marketing Value Metrics’ (Kogan Page 2014). He was also a Finalist for the MRS Silver Medal in 2004, awarded annually for the best paper published in IJMR. He is a long term member of the MRS Market Research Standards Board, and worked with research industry bodies on developing and implementing the strategy in response to the Data Protection Act 1998, writing guidelines and running seminars on this topic for the MRS, SRA and individual companies. From 2000 until retirement in 2013, he was also Director of Research at the Institute of Direct Marketing (IDM), where he also worked on developing courses covering CRM and Data Management, teaching market research on their Diploma course, and was a member of the Executive Board of the IDM journal (Journal of Direct, Digital and Data Marketing Practice). He was also founder member of the IDM Data Council. Formerly responsible for Group Marketing Services & CRM Strategy at the Automobile Association, where he worked for 29 years. Elected Fellow of both the MRS and IDM.

Additional Information

Get the latest MRS news

Our newsletters cover the latest MRS events, policy updates and research news.