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Gavin is a Director at Illuminas with over 20 years experience in the industry. An holistic researcher, he works across both business and consumer markets, using qual and quant techniques as the project requires. He is a member of MRS, the International Association of Hypno-Analysts (IAHA), and is an NLP practitioner, having studied under the founder, Dr. Richard Bandler. He is also the trainer of Britain’s premier Heavyweight Cage Fighting Champion, Neil ‘Goliath’ Grove.Gavin’s commercial research started on a consultancy basis while lecturing in Psychology and also Social Communications at the Universities of Westminster and Middlesex respectively.
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