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International Journal of Market Research (IJMR)

The world authority on research methodologies and techniques for professionals and academics. Go

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Certified members and Fellows automatically receive the journal as part of their membership.

Subscription options for other Members

IJMR is published bimonthly and is available either as a Premium subscription (includes online access dating from January 1991) or a Standard subscription (one-year moving wall). Both Standard and Premium subscriptions are available as online only.

How to subscribe
Online access for academic institutions

For academic institutions both Standard and Premium subscriptions include:

  • Single site access
  • No limits on number of users
  • IP authentication or username/password access
  • Free electronic course pack use
  • Inter-library loan printed from electronic copy
  • Walk-in library users

For multiple site access, contact for prices.

To register for IP authentication, academic institutions should click here to register IP address ranges. Access will usually be enabled within 48 hours.

Online access for corporate customers

For corporate customers online access is limited to a single user. Contact for prices for additional users, site-wide access and IP authentication.

Publication details

Published: Bimonthly

ISSN: 1470-7853     (printed version)
Published for the MRS by Warc Ltd

MRS Events

January 2018
Speaker 18

The Brexit Diaries: Engaging with the public in Brexit Britain18.01.18 | MRS, London EC1V 0JR

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MRS Operations Network23.01.18 | MRS, London EC1V 0JR

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Kids & Youth Insights25.01.18 | Etc.venues, London SE1 7PB

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MRS News

Call for 2018 election of MRS Main Board Members

28.11.17 Read more

Conducting research with people with dementia

16.10.17 Read more

MRS President's Medal 2017

16.10.17 Read more


The IJMR is published for MRS by Warc, the global provider of ideas and evidence for marketing people.