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To deliver true business strategy and innovation it is essential that research and insight teams work effectively with other business areas whether that be the marketing team, CSR department, finance teams, board directors, customer teams and many many more. Working effectively with others, enables research, insight and intelligence to be leveraged throughout an organisation, integrated and communicated to others, informing strategic business direction.

Knowledge, Skills and Attitudes (Supply-side researchers)

1. Communicate purposes and objectives to team members and other internal departments

2. Involve and effectively manage research teams and/or subcontractors

3. Develop personal effectiveness skills to ensure impact across the business

4. Encourage, steer and support other teams in meeting business objectives

5. Create a climate of trust and mutual respect, successfully collaborating with other departments and stakeholders

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Creating Compelling Insight Stories

Virtual training course

Create stories that showcase the brilliance of your insights and result in highly engaged audiences.

Oct
07
2026

Wednesday
13:30–15:30

AI as Co-Pilot in Qualitative Research

Virtual training course

Balance the use of AI across your workflow with established research and ethical standards. 

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