Managing and leading research projects involves a number of key operational tasks from, planning resource, leading team members, commissioning suppliers, recruiting interviewers and managing the research budget.

Understanding research operations are a key part in the delivery of research ensuring that projects and associated processes are managed efficiently, on time and to budget.

Knowledge, Skills and Attitudes (Supply-side researchers)

1. Establish broad understanding of a variety of research techniques and methodologies, including strengths and weaknesses in given contexts

2. Prepare research proposals

3. Plan and manage required resource (internally and externally) on schedule

4. Set and manage research budget

5. Manage research subcontractors or third parties

6. Lead research team

Knowledge, Skills and Attitudes (Client-side researchers)

1. Establish broad understanding of a variety of research techniques and methodologies, including strengths and weaknesses in given contexts

2. Prepare research briefs

3. Plan and manage required resource (internally and externally) on schedule

4. Set and manage research and insight budget

5. Manage research providers or third parties

6. Lead research and insight teams

Professional wheel-260-south3
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Briefing, design, fieldwork, analysis and presentation.

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09:00–17:00

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Wednesday
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AI Agents in Market Research: Revolutionising Data Insights and Decision-Making

Unleashing LLM-Powered Agents That Reason, Analyse, and Deliver Insights

Discover how to future-proof and scale Market Research and Customer Experience insights by integrating autonomous AI agents into your Quant, Qual and Analytics workflows.

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